Role & responsibilities :

- Manage and maintain the company's social media platforms, including Instagram, LinkedIn,Facebook, and other relevant channels.
- Develop and maintain a monthly content calendar aligned with marketing goals.
- Generate creative content ideas, campaign concepts, and marketing strategies.
- Create engaging social media content, captions, scripts, and marketing copy.
- Plan and coordinate reels, videos, and other visual content for social media.
- Implement SEO strategies, including keyword research, on-page optimization, and content optimization.
- Create, manage, and optimize Meta Ads campaigns to improve reach, engagement, and lead generation.
- Monitor digital marketing campaigns and analyze performance metrics.
- Conduct competitor research and market analysis to identify trends and new opportunities.
- Track social media and campaign performance and prepare basic performance reports.
- Collaborate with the design, sales, and business development teams for marketing campaigns.
- Stay updated with the latest digital marketing trends, social media algorithms, SEO updates, and AI marketing tools.
- Support brand awareness, lead generation, and online growth initiatives.

Preferred candidate profile:





- Candidates who have completed a Digital Marketing course/certification are required.
- 6 months to 3 year of experience in Digital Marketing or a related role.
- Good knowledge of Social Media Marketing, SEO, Meta Ads, and Content Marketing.
- Strong content writing and communication skills.
- Ability to create content ideas, scripts, and content calendars.
- Basic knowledge of Canva and video editing tools is an added advantage.
- Candidates should be creative, proactive, and willing to learn.

Perks and benefits :

- Opportunity to work with a growing AI and technology company.
- Hands-on experience in Digital Marketing, SEO, Social Media Marketing, and Meta Ads.
- Opportunity to work on real-world marketing campaigns and projects.
- Exposure to AI-powered products and technology solutions.
- Creative and collaborative work workplace.
- Opportunity to develop skills in content creation, branding, and lead generation.
- Mentorship and professional development opportunities.
- Opportunity to experiment with new digital marketing tools and AI tools.
- Career growth opportunities based on performance.
- A platform to showcase your creativity, ideas, and digital marketing skills.

📌 Digital Marketing Executive (Coimbatore)
🏢 TechMatrix AI
📍 Coimbatore