10 Oct
|
Brainamaze
|
Gurugram
10 Oct
Brainamaze
Gurugram
- We are looking for a highly driven and results-oriented Performance Marketer to take complete ownership of our paid marketing initiatives.
- This is an individual contributor role where you will be responsible for planning, executing, and optimizing campaigns independently to drive measurable business growth.
- If youre someone who doesnt wait for instructions and can run campaigns like its your own budget on the linethis role is for you.
Key Responsibilities:
- Plan, execute, and manage performance marketing campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), LinkedIn, and other paid channels
- Own end-to-end campaign execution including audience targeting, ad creatives, bidding strategies, and budget allocation
- Continuously monitor and optimize campaigns to improve key metrics like CAC, ROAS, CTR, CVR, and LTV
- Conduct A/B testing across ad copies, creatives, landing pages, and funnels to enhance performance
- Analyze campaign data and derive actionable insights using tools like Google Analytics, ad platforms, and attribution tools
- Collaborate with content and design teams to improve campaign outcomes
- Manage and optimize marketing budgets efficiently, ensuring maximum ROI
- Stay updated with the latest trends, platform updates, and best practices in performance marketing
Skills & Requirements:
- Bachelors degree in Marketing, Business, Communications, or a related field (preferred but not mandatory)
- 4-5 years of hands-on experience in performance marketing, paid media, or growth marketing
- Proven track record of managing and scaling paid campaigns with measurable results (ROAS, CAC, conversions, etc.)
- Relevant certifications such as Google Ads, Meta Blueprint, or similar (preferred)
- Strong understanding of digital marketing tools, analytics, and tracking mechanisms
- Robust expertise in running ads across Google, Meta, and LinkedIn platforms
- Ability to independently plan, execute, and scale campaigns without supervision
- Data-driven mindset with strong analytical and problem-solving skills
- Solid understanding of marketing funnels, attribution models, and conversion tracking
- Experience with tools such as Google Analytics, GTM, Meta Ads Manager, and Google Ads
- Strong experimentation mindset with a focus on continuous optimization
What Were Looking For:
- Someone who can take full ownership of performance marketing without hand-holding
- A self-starter who can both strategize and execute campaigns
- A problem-solver who treats every campaign like a growth experiment
- Performance Marketing & Paid Acquisition
- Google Ads / Meta Ads / LinkedIn Ads
- Campaign Optimization & A/B Testing
- ROAS, CAC & Conversion Rate Optimization (CRO)
- Google Analytics & GTM (Tracking & Attribution)
- Data-Driven Growth & Lead Generation
- Someone who can take full ownership of performance marketing without hand-holding
- A self-starter who can both strategize and execute campaigns
- A problem-solver who treats every campaign like a growth experiment
📌 Performance Marketer (Gurugram)
🏢 Brainamaze
📍 Gurugram