- Research and identify relevant keywords to target for various content topics.
- Write, edit, and proofread high-quality content for blogs, websites, product pages, and social media.
- Optimize content according to SEO best practices (keyword placement, headings, meta tags, internal linking, etc.).
- Collaborate with the marketing and SEO teams to align content strategies with company goals.
- Update and refresh old website content to improve search rankings and user engagement.
- Monitor content performance using analytics tools and suggest improvements.