Responsibilities:

• Data Analysis & Reporting: o Gather and analyze competitor pricing, market trends, and business performance data.

Identify key market patterns and provide actionable insights to inform pricing strategies, product development, and marketing campaigns.

- Build and maintain automated dashboards and reports to monitor performance, identify trends, and deliver regular updates to leadership.
- • Market & Competitive Intelligence: o Conduct in-depth market and competitor research, focusing on competitive strategy models, trends, and market strategies.
- Perform SWOT analysis and competitive benchmarking to assess the market landscape and recommend actionable strategies. o Identify and track industry trends, emerging technologies, and competitor campaigns to maintain a competitive edge.
- • Data Visualization & Insights: o Design and implement compelling data visualizations that communicate complex data insights clearly and effectively to non-technical stakeholders.
- Utilize tools like Tableau, Power BI, Google Data Studio, and Excel to create actionable insights and reports. • Collaboration & Strategy Development:
- Work closely with marketing, product, and leadership teams to develop data-driven strategies that align with business goals.
- Provide data-backed recommendations for pricing models, go-tomarket strategies, and customer targeting.
- Continuous Improvement:



o Stay informed on industry trends and continuously enhance analysis techniques and reporting systems.
- Suggest process improvements and automation opportunities to improve data analysis and reporting efficiency.
- Required Skills & Experience:

Proven experience in Data analysis, Market intelligence, or Business Intelligence roles or other relevant roles for 0-4 years.

• Proficiency with BI tools such as Tableau, Power BI, or Google Data Studio.

• Strong Excel skills (pivot tables, VLOOKUP/XLOOKUP, macros) and familiarity with SQL or Python for data manipulation and analysis.

• Strong understanding of pricing strategies and competitive analysis.

• Excellent communication skills with the ability to present complex data insights in a explicit and engaging manner.

• Ability to work in a fast-paced environment, handling multiple tasks and meeting deadlines.

• Strong analytical thinking and problem-solving skills with attention to detail.

Preferred Qualifications:

• Degree in Business, Economics, Marketing, Statistics, Data Science, or related field.

• Experience in e-commerce analytics, consumer behavior analysis, or market research would be an added advantage.

• Preference for candidates with experience in pricing strategy and market segmentation.

• Familiarity with ERP systems, web analytics, or data integration would be an added advantage.

📌 Business Intelligence Analyst (India)
🏢 CONNECTING 2 WORK
📍 India