Performance Marketer

Company : Lere Academy
Location : Perinthalmanna, Kerala
Job Type : Full-Time
Experience : 1-2 Years
Work Mode : On-site

Job SummaryCompany : Lere Academy
Location : Perinthalmanna, Kerala
Job Type : Full-time
Experience : 1–2 Years Preferred

Job Description

Lere Academy is looking for a skilled and passionate Performance Marketing Executive & Trainer who can manage digital advertising campaigns and train students in performance marketing. The ideal candidate should have practical experience in paid advertising, campaign optimization, lead generation, and digital marketing tools, along with the ability to explain concepts clearly to learners.

Key Responsibilities

- Plan, execute, and optimize paid advertising campaigns across Google Ads and Meta Ads.
- Manage lead generation campaigns to generate quality leads and improve conversions.
- Conduct keyword research, audience targeting, A/B testing, and campaign performance analysis.
- Monitor advertising budgets, cost per lead (CPL), return on ad spend (ROAS), and other key performance indicators.
- Analyze campaign data and prepare performance reports with actionable insights.
- Develop and implement performance marketing strategies to achieve business goals.
- Stay updated with the latest trends, tools, and best practices in digital advertising.
- Train students in Google Ads, Meta Ads, campaign setup, audience targeting, conversion tracking, and campaign optimization.
- Prepare practical training sessions, assignments, and real-world campaign exercises.




- Guide students through live projects and help them develop job-ready performance marketing skills.
- Evaluate student progress and provide constructive feedback.

Required Skills

- Hands-on experience with Google Ads and Meta Ads Manager.
- Strong knowledge of performance marketing, paid advertising, and lead generation.
- Understanding of Google Analytics 4 (GA4), Google Tag Manager, and conversion tracking.
- Knowledge of campaign budgeting, bidding strategies, retargeting, and audience segmentation.
- Ability to analyze campaign data and optimize advertising performance.
- Good communication, presentation, and teaching skills.
- Ability to explain technical concepts in a simple and practical manner.
- Familiarity with Excel or Google Sheets for campaign reporting.

Qualifications

- Degree or certification in Digital Marketing, Marketing, Business Administration, or a related field is preferred.
- Practical experience in managing paid advertising campaigns is preferred.
- Previous training or mentoring experience is an advantage.
- Candidates with real-world campaign experience and a passion for teaching are encouraged to apply.

What We Offer

- Prospect to work with a growing educational institution.
- A professional environment for practical marketing and training.
- Opportunities to share industry knowledge and mentor aspiring digital marketers.
- Scope for professional development and skill enhancement.

How to Apply

Interested candidates can share their updated CV through Indeed.

Work Location: In person

📌 Performance Marketer & Trainer (Perintalmanna)
🏢 Lere Academy
📍 Perintalmanna