Key Responsibilities

Digital Marketing

- Plan and execute digital marketing campaigns across Instagram, Facebook, Google and other relevant platforms.
- Manage and regularly update the company's social media accounts.
- Create and publish engaging posts, reels, stories and promotional content.
- Plan and maintain a monthly social media content calendar.
- Handle Meta Ads and Google Ads campaigns and monitor their performance.
- Conduct basic SEO, keyword research and website/content optimization.
- Monitor digital marketing performance and prepare monthly reports.
- Track leads, engagement, reach, conversions and campaign performance.
- Research market trends, competitors and new digital marketing opportunities.

Graphic Design & Content Creation

- Design social media posts, banners, promotional creatives, brochures and marketing materials.
- Create visually attractive reels, videos and short-form promotional content.
- Maintain consistency in company branding, colours,



fonts and visual identity.
- Coordinate with the HR, Sales and Management teams for promotional creatives.
- Edit images and videos as required for marketing campaigns.

Required Skills

- Valuable knowledge of Digital Marketing and Social Media Marketing.
- Working knowledge of Meta Ads and Google Ads.
- Basic knowledge of SEO, Google Analytics and digital marketing tools.
- Proficiency in Canva, Photoshop, Illustrator or similar design tools.
- Good knowledge of video editing and Reels creation.
- Good written and verbal communication skills.
- Creative thinking and ability to develop new content ideas.
- Ability to manage multiple tasks and meet deadlines.
- Basic knowledge of AI-based content/design tools will be an added advantage.

Pay: ₹18,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Digital Marketing Specialist cum Graphic designer (Thrikkakara)
🏢 Green Malabar Trading Kochi
📍 Thrikkakara