11 Oct
|
Scaler Academy
|
Bengaluru
11 Oct
Scaler Academy
Bengaluru
Design
Job Title: Performance & Brand Art Director
Location: Electronic City, Bangalore
Reporting to: Group Head, Design
(On-Site)
Team Size/Individual Contributor: Small creative team (2–4 designers)
About Scaler
Launched in 2019, Scaler is India’s leading tech education company that upskills working professionals and educates aspiring engineering students. Scaler’s industry-vetted curriculum addresses real-world challenges through two flagship online programs: Scaler and Scaler DSML.
To further redefine education, Scaler has launched:
- Scaler Neovarsity: An outcome-focused online Master's Programme
- Scaler School of Technology (SST): A 4-year residential UG program in Computer Science
- Scaler School of Business: An 18-month PGP in Management & Technology
Our parent firm, InterviewBit, has been featured in the Financial Times’ Asia-Pacific High Growth Companies 2021–2025. Scaler is backed by marquee global investors like Peak XV (formerly Sequoia India), Tiger Global, and Lightrock India.
About the Role
The Brand & Performance Art Director is responsible for elevating Scaler’s visual narrative across marketing, paid media, and brand-led campaigns. This role exists to translate business and consumer insights into powerful, high-performing creative outcomes. You will drive concept development, mentor designers, and craft visual stories that strengthen the brand and deliver measurable impact.
What you will do/Responsibilities
- Translate business, product, and marketing briefs into high-quality creative concepts and campaigns.
- Create and oversee visual outputs across static, motion, video, and digital ad formats.
- Collaborate with copywriters, marketing managers, and brand teams to build integrated campaigns.
- Mentor, guide, and review work of junior designers to maintain high creative standards.
- Develop and maintain a consistent visual language aligned with brand strategy.
- Adapt concepts to multiple digital distribution channels for performance marketing.
- Create audience-first storytelling that increases engagement, recall, and conversions.
Maintain an organized repository of assets and promote design best practices within the team.
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Growth Opportunities
This role can grow into Senior Art Director, Creative Lead, or Brand Creative Manager roles. You will have the prospect to lead larger campaign mandates, co-own brand systems, and influence creative strategy across the organization.
Required Qualifications (Max 5-6)
- 3–5 years of experience in art direction, brand design, or performance design in a startup, creative agency, or digital-first environment.
- Strong mastery of visual design, illustration, motion graphics, and storytelling.
- Hands-on experience with Adobe Suite, Figma, animation tools, and AI-assisted creative workflows.
- Ability to think from consumer insight to creative execution with demonstrated portfolio impact.
- Experience mentoring designers and working cross-functionally in fast-paced environments.
- Strong attention to detail, process excellence, and ability to deliver high-quality output under tight timelines.
Application Process
Our hiring process is designed to evaluate creative thinking, craft excellence, and collaborative mindset while ensuring a smooth and transparent experience for every candidate. We aim to close the hiring process within 2 weeks.
Round 1 - Virtual Round with Group Head (Design)
Round 2 - Creative Assignment
Round 3 - Interview Round with Associate Creative Director(Design)
Round 4 - Final Interview Round with the Creative Director
Why Scaler
- Empowering Role: Work at the intersection of brand, community, and experience
- Inspiring Team: Built by leaders from Meta, Google, McKinsey & Amazon
- Culture of Meritocracy: High ownership, fast growth, and real impact
- Perks: Free food, health insurance, and a world-class office environment
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Job Overview
- Location: Bengaluru
- Job Type: Full time
- Work: Office
📌 Performance & Brand Art Director (Bengaluru)
🏢 Scaler Academy
📍 Bengaluru