Company: Prizt (prizt.com)
Location: Rudrapur, Uttarakhand (on-site)
Job type: Full-time
Working hours: 9:00 AM to 5:00 PM, Monday to Saturday
Salary: ₹15,000 per month
Experience: 2+ year in Meta Ads (e-commerce or D2C preferred)
About Prizt
Prizt is an e-commerce brand selling canvas wall art in various sizes, from our own collection as well as custom prints made from customers' photographs. We sell across India through our website, and we are expanding our paid advertising to grow online sales.
Role Overview
We are hiring a Meta Ads Specialist to plan, run and optimize all paid campaigns on Facebook and Instagram. The role is responsible for generating profitable sales and meeting agreed performance targets. Ad budgets are set by management, and you will be accountable for how they are used.
Key Responsibilities
- Plan, launch and manage sales campaigns on Meta Ads Manager
- Structure campaigns across cold, warm and retargeting audiences
- Set up and maintain Meta Pixel and Conversions API for accurate tracking of purchases, add-to-cart and checkout events
- Manage catalog and agile product ads
- Run audience tests across broad, interest, lookalike and custom audiences
- Plan and test ad creatives and hooks
- Run Partnership Ads using approved creator content
- Set up Instagram DM campaigns where required
- Monitor CPM, CTR, CPC, CPA, ROAS and AOV daily, and adjust budgets and targeting accordingly
- Resolve ad account issues, including disapprovals, policy flags and learning limited status
- Identify conversion issues on the website and product pages and report them to management
- Submit a daily performance report covering results, learnings and the next test plan
Must-Have Requirements
- Minimum 2 year of hands-on experience managing Meta Ads
- Working knowledge of Meta Ads Manager at the campaign, ad set and ad level
- Experience setting up and troubleshooting Meta Pixel and event tracking
- Ability to analyze ROAS, CPA and funnel data and make decisions based on them
- Experience running sales or conversion campaigns for an e-commerce or D2C brand
- Strong written communication in English
- Ability to attend the office 6 days a week, 9 AM to 5 PM
- Ability to share past campaign results as proof of work
Preferred Qualifications
- Any recognized digital marketing certificate, diploma or course (for example from Google Digital Garage, HubSpot, or a reputed institute)
- Knowledge of Conversions API setup
- Experience with catalog ads and Advantage+ Sales campaigns
- Familiarity with GA4 and UTM tracking
- Basic skills in Canva or CapCut for creative edits
- Experience with home décor, gifting or personalized product brands
How to Apply
Email your CV and certificates to
[email protected] along with:
- 2 to 3 campaigns you have managed, with spend, ROAS and CPA figures (client names may be hidden)
- Certificates are an added advantage but do not replace proof of real campaign results.
Pay: From ₹15,000.00 per month
Ability to commute/relocate:
- Rudrapur, Dehradun, Uttarakhand: Reliably commute or planning to relocate before starting work (Preferred)
Work Location: In person
📌 Meta Ads Specialist (Performance Marketing) (Rudrapur)
🏢 Prizt
📍 Rudrapur