LIVELOCAL E COMM PRIVATE LIMITED(LILO)

Position: Digital Marketing Executive
Experience: 2–3 Years
Employment Type: Full-Time
Location: Kazhakuttam, Thiruvananthapuram, Kerala

About the Role

We are looking for a creative, analytical, and result-oriented Digital Marketing Executive with 2–3 years of relevant experience to join our team. The candidate will be responsible for planning, executing, monitoring, and optimizing digital marketing activities to improve brand visibility, audience engagement, website traffic, and lead generation.

Key Responsibilities

- Plan and execute digital marketing campaigns across various online channels.
- Manage and optimize social media platforms, including Instagram, Facebook, LinkedIn, and other relevant channels.
- Create and coordinate engaging content for social media, websites, blogs, and digital campaigns.
- Plan and execute paid advertising campaigns through platforms such as Google Ads and Meta Ads.
- Monitor campaign performance, analyze key metrics, and optimize campaigns to achieve marketing objectives.
- Conduct keyword research and support SEO activities to improve website visibility and organic traffic.
- Manage website content and ensure information is accurate, relevant, and regularly updated.
- Monitor website traffic, user engagement, leads, conversions, and other digital marketing KPIs.
- Prepare regular digital marketing performance reports and provide actionable insights.
- Conduct competitor and market research to identify trends, opportunities, and emerging digital marketing strategies.
- Coordinate with graphic designers, content creators, and other internal teams to develop marketing materials.
- Assist in developing and implementing email marketing and other online promotional campaigns.
- Stay updated with the latest digital marketing trends, tools, algorithms, and best practices.




- Support the development and execution of digital strategies to strengthen brand awareness and generate qualified leads.
- Perform other marketing and digital initiatives as assigned by management.

Required Skills & Qualifications

- Bachelor's degree in Marketing, Digital Marketing, Communications, Business Administration, or a related field.
- 2–3 years of proven experience in Digital Marketing.
- Hands-on experience with Google Ads and Meta Ads.
- Good understanding of SEO, SEM, social media marketing, content marketing, and online advertising.
- Experience with Google Analytics / GA4, Google Search Console, and Google Tag Manager is preferred.
- Strong understanding of social media platforms and their advertising tools.
- Good analytical and problem-solving skills.
- Strong written and verbal communication skills.
- Ability to create engaging and audience-focused digital content.
- Basic knowledge of graphic design tools such as Canva is an advantage.
- Good working knowledge of MS Excel / Google Sheets for reporting and analysis.
- Ability to manage multiple campaigns and tasks within deadlines.
- Robust attention to detail and a results-oriented approach.

Preferred Qualities

- Creative and cutting-edge mindset.
- Strong analytical and decision-making abilities.
- Proactive approach to identifying marketing opportunities.
- Ability to work independently as well as collaboratively with different teams.
- Willingness to learn and adapt to new digital marketing tools and technologies.
- Strong focus on achieving measurable marketing results.

What We Expect

The ideal candidate should be able to independently manage day-to-day digital marketing activities, monitor campaign performance, identify areas for improvement, and contribute effectively to the company's overall marketing and business growth.

Company: LIVELOCAL E COMM PRIVATE LIMITED(LILO)

Pay: ₹18,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Digital Marketing Executive (Kazhakkoottam)
🏢 LILO
📍 Kazhakkoottam