Job Description

Job Description: Business Analyst – D2C

Role Purpose

Drive data-led decision-making for D2C acquisition across Wi-Fi, Postpaid and other product lines. Sales performance reporting, data quality, analytics and automation to identify business gaps, enable timely actions and unlock growth opportunities.

Key Responsibilities

- Gather and validate data from multiple sources, identify trends and translate findings into clear storylines for business stakeholders.

- Validate data marts and reporting logic, reconcile source data, investigate discrepancies and ensure consistency of business metrics.

- Design and manage recurring reports based on business requirements, ensuring the right data sources and definitions are used.

- Track leads, bookings, activations, conversion, productivity and participation across Wi-Fi, Postpaid and other product lines.

- Analyze performance across circles, fleet roles, ZSMs, RMs, products and channels to identify operational gaps and growth opportunities.

- Prepare circle and fleet performance reports,



management review decks and concise insights for leadership discussions.

- Automate manual reporting processes and improve data accessibility in partnership with cross-functional teams.

- Deliver accurate and timely analysis while managing multiple priorities, timelines and stakeholder requirements.

- Mentor team members and support their analytical and career development.

Skills & Experience

- Experience in sales or marketing analytics, preferably in telecom, consumer business or acquisition.

- Strong hands-on skills in Excel, PowerPoint, SQL and Python.

- Ability to work with large, complex and disconnected datasets and translate analysis into actionable business decisions.

- Strong ownership, project management and stakeholder management skills.

Job Snapshot

Updated Date

09-10-2026

Job ID

Job_5590

Function

DTC.Analytics

Location

Gurgaon, Haryana, India

Experience

4 - 8 Years

Employee Type

Employee

Hiring Type

Lateral Hires

Salary Range

INR 20,00,000 - 25,00,000 (Annual)

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