SENIOR ONLINE REPUTATION MANAGEMENT (SR. ORM) EXECUTIVE

KEY OBJECTIVE OF THE ROLE

- A Sr. ORM Executive is responsible to monitor, connect, converse, engage and enhance brand’s online reputation.
Be a representative of WATConsult, aids its clients by acting as a central point of contact for leveraging brand’s online
reputation; to support various objectives for reputation, branding and audience engagement.

KEY RESPONSIBILITIES

- – Possesses complete functional understanding of the brands handled by subordinate team members; own responsibility
to manage execution and reporting
- – Ensure the expected turn-around time is delivered
- – Responsible to allocate work & ensure that work is well managed and accomplished in cases of possible sudden
resource crunch
- –Learning analytics, amalgamate ORM and analytics together to deliver objectives
- – Overlooking the complete operations aligned to subordinate team member comprising the following;
- - – Overlooking the social media pages & across the web through tool/manually once a day to ensure no conversation
is missed

- – Checking reports, its analysis & adding more value to it

- – Advancing the reports to be more insightful by constantly upgrading the same

- – Inculcating the brand values in subordinates thereby assist their growth and learning

- – Complete coordination with the client & internal CS team

- – Managing the campaigns run for the brand

- – Providing with the campaign reports

- – Preparing pitch reports basis performance and insights

- – Revamping the look & feel of brand reports every quarter

- – Keeping a regular eye on the competition & providing meaningful suggestions & way forward to the brand

- – Inspect all reports before they are shared with the clients





- – Ensuring that the timelines are followed & any imperative demand by the client is met successfully

- – Constantly seek to make value additions in the tool thereby add value to the brand
- – Executing all the briefs coming from CS team along with the Deputy ORM manager & delivering as expected
- – Regularly attend client meeting and foster a fruitful client-agency relationship
- – Share timely feedback of the subordinates with the managers & also recommending suggestions for improvised
operating
- – Constantly search and identify for possible new platform where the brand is mentioned
- – Seeking innovative and effective ways for how brand can communicate with target audience on several platforms
- – Analysing and preparing brand performance comparative report on monthly and quarterly basis

QUALIFICATIONS REQUISITE

- – Graduate or holder of UGC approved Diploma in Mass Media / Marketing Communication / Advertising or equivalent
- – Certification in Digital Media / SEO / SEM / Ecommerce will be added honours
- – 1-3 years of work experience with a brand, digital/social/advertising/creative/media agency

TECHNICAL SKILLS REQUISITE

- – Professional-level proficiency in English, excellent written & oral communication, MS-Excel skills
- – Advanced knowledge of Social Media Channels, Digital Media and Online Reputation management is a must
- – Comprehensive knowledge of social media/digital listening tools like Hootsuite Insights, etc.
- – Must be informed and active follower of social and digital space trends and activity and possess a keen eye for detail

BEHAVIOURAL SKILLS REQUISITE

- – Enthusiastic and eager to learn and explore various facets of the job, new-age digital advertising
- – Must be able to perform and be collaborative under pressure situations and tight deadlines
- – Must be adept to working in a energetic team structure

📌 Sr. ORM Executive (Mumbai)
🏢 WAT consultants
📍 Mumbai