Key Responsibilities

1. Social Media Management

- Manage and maintain the company's social media accounts, including Instagram, Facebook, LinkedIn, and YouTube.
- Plan, create, and publish engaging posts, reels, stories, videos, and other promotional content.
- Develop a social media content calendar and ensure regular posting.
- Monitor comments, messages, and inquiries, and respond promptly to potential customers.
- Track social media performance and suggest improvements to increase reach and engagement.

2. Lead Generation

- Generate quality leads through social media platforms and digital marketing activities.
- Run and manage paid advertising campaigns on Meta Ads (Facebook and Instagram).
- Identify target audiences and implement strategies to improve lead quality and conversion rates.
- Monitor campaign performance, lead costs, and return on advertising spend.
- Coordinate with the sales team to track leads and improve lead conversion.

3. Content Creation and Editing

- Independently create marketing content, including posts, banners, creatives, reels, promotional videos, and property advertisements.
- Write engaging captions, headlines, ad copies, and social media descriptions.
- Edit photos and videos using tools such as Canva, CapCut, Adobe Photoshop, Premiere Pro, or similar software.




- Create property-focused promotional content to showcase projects, offers, location advantages, and other USPs.
- Develop creative content ideas and marketing campaigns to attract potential buyers.

4. Digital Marketing and Performance Analysis

- Monitor social media insights, campaign reports, audience engagement, and lead generation results.
- Optimize marketing campaigns to achieve better results within the allocated budget.
- Stay updated with the latest social media trends, content formats, and digital marketing strategies.
- Explore new opportunities to improve the company's online presence and brand awareness.

Required Skills and Qualifications:

- 4–7 years of experience in digital marketing and social media management preferred.
- Practical knowledge of Facebook, Instagram, LinkedIn, and YouTube.
- Experience with Meta Ads Manager and social media lead generation.
- Proficiency in Canva and video editing tools; knowledge of Adobe Creative Suite is an advantage.
- Ability to work independently, manage multiple tasks, and meet deadlines.
- Real estate industry experience will be an added advantage.

Pay: ₹40,000.00 - ₹60,000.00 per month

Work Location: In person

📌 Digital Marketing Executive- (Social Media & Lead Generation) (Noida)
🏢 RNR INFRA
📍 Noida