I&P; - MT - Marketing Process Excellence - Senior Manager

Management Level

6 / Senior Manager

Must Have Skills

Marketing Process Excellence Leadership, Marketing Operating Model Design, AI-Enabled Transformation, Methodology & Quality Governance

Positive To Have Skills

Agent Experience (AX) Design, Process Mining and Digital Twin Approaches, MarTech Architecture Awareness, Executive Facilitation

Job Summary

Practice: I&P; | Global Network - SONG | Areas of Work: Marketing Process Excellence, AI-Enabled Marketing Transformation, Future-State Marketing Process Design, Marketing Operating Model Redesign, Agent Experience (AX) Design, Functional Consulting.

As a Senior Manager, you will advise C-suite and senior marketing stakeholders and lead large-scale marketing process transformation programs that help consumer-led organizations reimagine customer acquisition, engagement, loyalty, content, media, CRM, and measurement through digital innovation, data-driven decision-making, and AI-powered experiences. Operating at the intersection of business strategy,



customer experience, marketing, analytics, technology, and operations, you will shape transformation strategies, define future-state operating models and roadmaps, govern delivery quality, and deliver measurable business outcomes across the customer lifecycle.

You Are

You are a senior marketing transformation advisor who sets the standard for how marketing process excellence work is shaped and delivered. You bring deep knowledge of modern marketing operating models and can translate enterprise growth and customer priorities into transformation strategies covering process, organization, technology, data, AI, governance, measurement, and adoption.

You embed Agent Experience (AX) Design into the transformation methodology, defining how AI agents should operate within marketing workflows and how autonomy, human judgment, decision rights, controls, escalation, and human-agent handoffs should be designed. You coach tea

📌 I&P GN (Gurugram)
🏢 Accenture services
📍 Gurugram