Experience: Up to 5 years

Employment Type: Full time

Location: [Mumbai / Remote]

Role Overview

We are looking for an Email Marketing & Cold Calling Executive to support B2B lead generation through prospect research, email outreach, cold calling, and follow-ups.

Key Responsibilities

- Research and build targeted B2B prospect lists using Apollo, LinkedIn, Google, etc.
- Send personalized cold emails and follow-ups.
- Make outbound calls to potential clients.
- Identify and qualify interested prospects.
- Schedule meetings for the sales/business development team.
- Maintain lead data in CRM/Google Sheets.
- Track daily outreach and campaign performance.

Realistic KPIs

- 20–25 new prospects researched/day
- 20–25 cold calls/day
- 15–20 personalized emails/day




- 3–5 meaningful conversations/day
- 5–10 qualified meetings/month
- 90%+ follow-up completion

Requirements

- Up to 5 years of experience in B2B lead generation, cold calling, email marketing, or inside sales.
- Good verbal and written communication skills.
- Willingness to make cold calls and interact with business decision-makers.
- Basic knowledge of Google Sheets, LinkedIn, and email tools.
- Knowledge of Apollo or CRM tools is a plus.
- Freshers with strong communication skills and willingness to learn can apply.

📌 Email Marketing & Cold Calling Executive (Mumbai)
🏢 MuGenesys
📍 Mumbai