Doctors Foodstore™ | Preventive Nutrition | D2C

Doctors Foodstore is building a new category in preventive nutrition.
We are not looking for someone who simply “creates content.”
We are looking for a Content Strategist who can think like a brand owner — someone who can understand what Doctors Foodstore stands for, translate it into powerful communication, and ensure that everything the consumer sees, reads, hears or experiences feels like one brand.
From Instagram and LinkedIn to influencers, shoots, carousels, AI videos, campaigns, B2B collaborations and community events — you will own the communication layer of the brand.

? What You Will Own1. Own Brand CommunicationYou will be responsible for ensuring that Doctors Foodstore is communicated clearly and consistently to:
• Consumers
• Customers
• Influencers
• Doctors
• B2B partners
• Communities
• Team members
• Investors
• Potential brand partners

You should be able to take a complex idea and turn it into easy, compelling and memorable communication.
2. Build the Content StrategyDevelop the content strategy across platforms and formats based on:




• Consumer psychology
• Competitor research
• Cultural trends
• Social media trends
• Platform behaviour
• Search behaviour
• Brand positioning
• Business objectives

You should constantly be asking:
What should we say?
Why should we say it?
Who should hear it?
Where should we say it?
And what should happen after they see it?
3. Work Across the Entire Content EcosystemYou will work closely with:
Influencer Marketing × Performance Marketing × Social Media × Creative × Design × Video × Leadership
You will ensure that everyone is communicating the same brand, even when the format is different.
Content may include:
• Influencer collaborations
• Static creatives
• Carousels
• Reels
• Doctor-led content
• UGC
• Product shoots
• Brand films
• AI-generated videos
• Educational content
• Founder content
• LinkedIn content
• B2B presentations & communication
• Campaigns
• Commu

📌 Senior Content Strategist (Pune)
🏢 Doctors Foodstore™
📍 Pune