The Objective of the Role

We are seeking a Senior / Lead SEO Content Writer who can create high-quality educational content optimised for SEO, AEO (Answer Engine Optimisation), and GEO (Generative Engine

Optimisation). The candidate will be responsible for researching academic topics, understanding student needs, and developing user-friendly content that improves website engagement and visibility.

- Senior / Lead SEO Content Writer

Responsibilities

● Create high-quality content for K12, CBSE, JEE, NEET, and other academic topics.

● Research information from trusted academic websites, educational portals, and exam-related platforms.

● Write clear, engaging, and easy-to-understand content for students and parents.

● Create and update educational pages, question-answer pages, exam pages, blogs,

and informational content.

● Understand students’ pain points and create content that effectively addresses their learning needs.

● Collaborate with the SEO team and create high-quality content based on SEO suggestions and optimisation requirements.

● Optimise content based on SEO, AEO, and GEO best practices.

● Ensure all content follows website formatting, readability, and content guidelines.

● Maintain content accuracy, originality, and proper content flow.

● Ensure content is plagiarism-free and grammatically correct.

● Work across multiple categories,



subjects, and educational content types.

● Coordinate with SEO and academic teams for content updates and publishing requirements.

● Ability to work under deadlines and manage multiple content tasks efficiently.

● Be available to support content requirements during important academic events,

exam launches, or campaign activities on occasional weekends whenever required.

Required Skills

● Excellent overall writing and communication skills.

● Robust grammar, spelling, and proofreading skills.

● Strong research and information-gathering ability.

● Ability to understand students’ pain points, learning challenges, and search intent.

● Ability to write simple, engaging, and student-friendly content.

● Ability to understand academic topics and rewrite information in an easy-to-understand format.

● Ability to work across multiple categories, subjects, and educational topics.

● Knowledge of SEO, AEO (Answer Engine Optimisation), and GEO (Generative

Engine Optimisation) content optimisation.

● Ability to collaborate effectively with SEO and academic teams.

● Basic understanding of website content formatting and structure.

● Strong organisational and time-management skills.

● Ability to manage multiple projects simultaneously.

📌 Senior / Lead SEO Content Writer (Bangalore Metropolitan Area)
🏢 Vedantu
📍 Bangalore Metropolitan Area