Role & responsibilities

- Defines and owns the business-side product data requirements, including the attributes, relationships, taxonomy, and hierarchy

the PIM must hold, so the finder, configurator, and e-commerce experiences work as designed, and so that product attributes map to the industry verticals and campaign segmentation the marketing team needs for targeted demand generation. Measured by approved enrichment specifications for the priority product classes and attribute coverage across priority verticals.

- Owns the enrichment backlog and roadmap, sequencing it against the replat forming milestones and driving the category

Product Managers to enrich data on schedule, measured by enrichment cycle time and on-time delivery against milestones.

- Defines and owns the product detail page (PDP) content standard and the data completeness definition for each product class,

ensuring the information an engineer needs to evaluate, select, specify, and design in a Southco product is complete and accessible - including specifications, attributes, CAD models, cross-references, and configuration data. Measured by data completeness scores by product class and engineer task-completion metrics (e.g. CAD download conversion, configurator completion rates).

- Defines and owns the commerce-readiness gate for each product class, signing off that product data is complete and correct

before it publishes and reporting progress against milestones in the weekly steering committee, measured by percent of product classes commerce-ready.

- Owns the link between product data structure and Southcos industry verticals and campaign strategy, ensuring that product

attributes (industry, application, environment) map correctly to vertical segmentation and support the transition from lead generation to targeted demand campaigns. Partners with Industry Marketing leads to define how engineers in each vertical discover, filter, and select Southco products through the digital tools.



Measured by attribute coverage across priority verticals and campaign-to-lead attribution accuracy.

- Serves as the single business-side point of contact into the inRiver PIM workstream, briefing the implementation partner and

partnering with the PIM Administrator and web agency on feasibility. Defines business requirements for product selection and configuration tools (product finder, product configurator, CAD download experience), ensuring these tools serve the engineers specification workflow and deliver data that supports lead capture and conversion. Measured by on-time delivery of requirements against programmed milestones

Preferred candidate profile

- Experience defining business-side requirements for a PIM (inRiver, Salsify, Akeneo, Stibo, or similar) and hands-on experience

enriching and maintaining product data within one, required.

- Demonstrated track record coordinating cross-functional stakeholders across product management, digital, agencies, and integrators

to deliver enriched, commerce-ready data, required.

- .Ability to translate customer-journey, UX, and engineer-workflow needs into structured data requirements for digital commerce

tools (product finders, configurators, CAD delivery), and working knowledge of how product data structure supports industry-vertical targeting and campaign segmentation, required.

- Strong prioritization and program management skills, with the ability to run a backlog against firm deadlines and drive delivery

without direct authority, required.

- Highly detail-oriented, with robust quality assurance discipline and excellent cross-functional communication skills, required.

- Direct inRiver and Optimizely experience, and prior involvement in an e-commerce replat forming or DXP program, preferred.

- Domain background in access hardware, fasteners, or adjacent industrial components, familiarity with marketing analytics tools and

processes, and hands-on data skills (SQL or advanced Excel) to audit data completeness and quality, preferred.

📌 Product Data Manager (Pune)
🏢 Shavish Group
📍 Pune