- To Plan & Execute the Marketing Promotional strategies& ensure implementation of same by sales team with objective of the Products wise sales target achievement as per the business plan.
- To coordinate all Promotional material through PMT team & ensure its effective utilization by field team.
- Design marketing campaigns/ Field Activities to influence relevant customers as per product behavior and market potential.
- To coordinate all the CRM activities through PMT for better long-term bonding with the customers
- To coordinate customer gatherings in field & at Veterinary colleges. Also, Kisan mela, scientific exhibitions participation coordination through technical service team.
- Gathering competitor’s strategies information by creating market Intelligence concept amongst team and creating our own company strategies,



product USPs and product positioning accordingly to snatch market share.
- To coordinate in field & classroom training to sales team through PMT to enhance their technical and product knowledge
- Sending regular product wise analysis to field team& procuring their product wise plans/strategy for further monthly product wise objectives achievement.
- Field working for supporting sales team and observing marketing strategies implementation and mass awareness activities.
- Field Team Working/Reporting supervision along with SFA team for ensuring the same as per company working norms.

-

📌 PMT Head (Veterinary Pharma) (Ghaziabad)
🏢 Sushima Pharmaceuticals
📍 Ghaziabad