Performance Marketing Specialist



We make people stop scrolling. You’ll make sure they don’t stop there.

We’re looking for a Performance Marketing Specialist who understands that great marketing isn’t just about running ads it’s about knowing what to say, who to say it to, where to say it, and how to turn attention into action.

If you can look at a campaign and immediately start thinking about CTR, CPL, ROAS, creatives, audiences, funnels and “what if we tried this?” we’d love to meet you.

What You’ll Do

- Plan, launch and manage performance campaigns across Meta, Google and other relevant platforms.
- Build campaign strategies based on objectives such as leads, conversions, traffic, sales and brand growth.
- Work closely with our creative, content, design and production teams to turn ideas into high-performing ad creatives.
- Monitor campaign performance and continuously optimise budgets, audiences, placements, creatives and bidding strategies.
- Analyse metrics such as CTR, CPC, CPL, CPA, ROAS, conversion rates and overall campaign ROI.
- Develop and test different audiences, creatives, copies, offers and landing-page approaches.
- Create performance reports that go beyond numbers what happened, why it happened, and what we should do next.
- Identify trends, insights and opportunities from campaign data and market behaviour.
- Collaborate with the creative team to understand why certain content works and how it can work harder.
- Manage campaign budgets responsibly and ensure productive utilisation.
- Stay updated with changes in ad platforms, algorithms, formats,



tracking and digital marketing trends.
- Bring new experiments, ideas and growth opportunities to the table.

What We’re Looking For

- 2-4 years of hands-on experience in performance marketing, preferably in an agency environment.
- Strong understanding of Meta Ads Manager and Google Ads.
- Good understanding of digital marketing funnels and conversion journeys.
- Comfortable working with numbers, dashboards and campaign analytics.
- Ability to translate data into clear actions and creative ideas.
- Strong understanding of ad creatives, copy and audience behaviour.
- Experience with GA4, pixels, conversion tracking and basic attribution is a plus.
- Strong communication and collaboration skills.
- Someone who is curious, experimental and constantly asking: “Can we make this perform better?”

Bonus Points If You

- Have worked across multiple industries or client accounts.
- Understand both creative strategy and performance marketing.
- Can spot a winning creative before the dashboard confirms it.
- Know how to turn a creative insight into a campaign idea.
- Have experience with A/B testing, retargeting, lookalike audiences and funnel optimisation.
- Are comfortable presenting campaign insights to clients or internal teams.

You’ll collaborate with people who write, design, shoot, edit, build and market — and you’ll get to see your campaigns come alive from idea → content → media → results.

Location

Kokapet, Hyderabad

Employment

Full-Time | On-Site

Think you can turn great content into great performance?

- Let’s talk.

📌 Performance Marketing Specialist (Hyderabad)
🏢 atomcontent.studio
📍 Hyderabad