About Company:
VeeFly is one of the fastest-growing bootstrapped startups in the Ad-tech and Creator-tech domain. Our journey is a masterclass in organic scale: we’ve grown from a 2-person founding team to a 70+ strong global workforce by building products that people actually want.
To date, we’ve helped over 56,000+ global creators gain traction, powering an incredible 6.9B+ views. But we are just getting started.
We are transitioning from a high-growth startup to an AI-first powerhouse. At VeeFly, you get the best of both worlds: the financial stability of a profitable, bootstrapped business and the intellectual challenge of a cutting-edge AI lab.
Link www.veefly.com
Job Summary:
We are looking for a Performance Marketing Executive who is analytical, curious, and passionate about digital advertising and growth.
You'll run and optimize VeeFly's paid acquisition day to day across Google Ads (Search, PMax, Demand Gen, YouTube), Meta Ads and other paid platforms. Our customers are YouTube creators in the US, UK and other international markets, so every campaign you run targets global audiences. You'll be judged on paying customers and ROAS, not clicks.
With 1 to 3 years of hands-on experience running Google Ads and Meta campaigns with real budgets. You should be fluent in CPA, ROAS, CVR and LTV, and spreadsheets.
This role is ideal for someone who enjoys working with data, testing new ideas, optimizing campaigns, and understanding what drives conversions.
Key Responsibilities:
- Build, launch and manage campaigns end to end: structure, audiences, keywords, creatives, bids, budgets and daily pacing.
- Mine search terms and placements every week to add negatives, cut waste and move budget toward what converts.
- When a metric moves, diagnose it top-down, from total to channel, campaign, ad group, keyword and search term, and find the cause before changing anything.
- Run structured tests on creatives, audiences and landing pages, and keep a log of what won, what lost and why.
- Keep tracking honest: make sure conversions fire correctly across GA4, GTM, Meta Pixel and Microsoft UET, and chase down discrepancies.
- Work with CRM to judge campaigns on paying customers and revenue, and build retargeting audiences from that data.
- Report weekly on spend, CPA and ROAS with a point of view: what changed, why, and what you'll do next.
Who You Are
- 1–3 years of experience in Performance Marketing, Digital Marketing, Paid Media, or a similar role.
- Hands-on experience with Meta Ads Manager and Google Ads.
- Good understanding of Google Search, Display, YouTube, PMax, and Demand Gen campaigns.
- Basic understanding of Microsoft Advertising / Bing Ads is preferred.
- Strong understanding of digital advertising metrics such as CPA, ROAS, CTR, CPC, CPM, Conversion Rate, and LTV.
- Experience with Google Analytics 4 and Google Tag Manager is preferred.
- Strong analytical and problem-solving skills.
- Good proficiency in Excel / Google Sheets.
- Ability to interpret campaign data and identify performance trends.
- Strong attention to detail and ability to manage multiple campaigns simultaneously.
- Good communication and collaboration skills.
- Strong willingness to learn, experiment, and work in a fast-paced environment.
Education
- Bachelor's degree in Marketing, Business, Engineering, or a related field.
- MBA in Marketing / Digital Marketing from a reputed institute is a plus.
Good to have
- Experience running campaigns for US, UK or other international audiences.
- Basic SQL. Our reporting runs on Metabase.
- Hands-on time with newer platforms such as ChatGPT Ads, Reddit Ads or TikTok Ads.
- A background in the creator economy, AdTech, SaaS or D2C.
- Familiarity with lifecycle tools like WebEngage or MoEngage.
Why Join VeeFly?
- Work at the intersection of AI, Creator Economy, AdTech, and Performance Marketing.
- Gain hands-on exposure to global performance marketing campaigns.
- Prospect to work on campaigns that directly impact customer acquisition and business growth.
- Learn from experienced professionals across Growth, Product, Creative, Analytics, and CRM.
- Fast-paced startup workplace with a strong culture of experimentation, ownership, and learning.
- Opportunity to grow into a Performance Marketing Manager / Growth Marketing role as you build expertise.
To apply please share your updates resume at
[email protected]
📌 Performance Marketing Executive (Mumbai)
🏢 VeeFly
📍 Mumbai