Job Title: Marketing Manager

Experience: Minimum 5 Years

Salary: Up to ₹12 LPA

Employment Type: Full-Time

About the Role

Whyte Farms is looking for a creative, proactive, and result-oriented Marketing Manager to lead and execute marketing initiatives across digital and offline channels. The ideal candidate should have strong experience in social media, content marketing, influencer campaigns, brand campaigns, and customer engagement.

Key Responsibilities

- Plan and execute brand marketing campaigns aligned with Whyte Farms’ brand positioning and business goals.
- Develop creative content ideas based on customer preferences, market trends, and brand objectives.
- Manage social media content planning and execution across Instagram, Facebook, LinkedIn, and other relevant platforms.
- Research social media trends, competitor activities, viral content formats, and consumer insights.
- Work closely with designers, videographers, and content creators to develop reels, product videos, campaign creatives, carousels, stories, and advertisements.
- Plan and coordinate influencer marketing campaigns, including influencer identification, briefing, content tracking, and delivery management.
- Develop and execute UGC-style content, product shoots, customer stories, testimonials, and campaign concepts.
- Lead and support festive campaigns, product launches, sampling campaigns, customer engagement activities, and offline brand activations.
- Monitor campaign performance, social media engagement, reach, and content output.
- Maintain content calendars, creative briefs, campaign trackers, and marketing reports.
- Coordinate with internal teams to collect product information, customer insights,



operational updates, and campaign requirements.
- Identify opportunities to strengthen brand visibility, customer engagement, and overall marketing performance.

Required Skills & Qualifications
- Minimum 5 years of experience in marketing, digital marketing, brand marketing, social media, or a related field.
- Strong understanding of social media platforms and digital marketing.
- Excellent creative thinking and ability to generate fresh and engaging content ideas.
- Strong written and verbal communication skills.
- Good understanding of Instagram trends, Reels, influencer marketing, and campaign execution.
- Ability to prepare transparent briefs and coordinate effectively with designers, videographers, and content creators.
- Strong coordination, planning, and project management skills.
- Working knowledge of Google Sheets, Google Docs, Canva, Meta Business Suite, and basic digital marketing tools.
- Strong attention to detail with the ability to manage multiple campaigns simultaneously.
- Ability to work with speed, ownership, and accountability.
- Candidates with experience in Food, Lifestyle, D2C, Premium Brands, FMCG, or Consumer Marketing will be preferred.

What We’re Looking For We are looking for someone who is creative, hands-on, commercially aware, and passionate about building brands. The candidate should be comfortable taking ownership of campaigns from ideation to execution and should have a strong understanding of what drives engagement and customer attention.

Salary: Up to ₹12 LPA, depending on experience and current compensation.

Location: Gurugram

Pay: ₹80,000.00 - ₹100,000.00 per month

Work Location: In person

📌 Marketing Manager (Gurugram)
🏢 UTL HOMES
📍 Gurugram