Industry: Food & Beverage (F&B;)

Location: Kolkata

Experience: Minimum 5 years

Employment Type: Full-time

About the Role We are looking for a dynamic and result-oriented Manager – B2B Sales with experience in the Food & Beverage industry to drive business growth, develop corporate partnerships, and expand our B2B customer base. The ideal candidate should have strong sales and negotiation skills, a good understanding of the F&B; market, and the ability to build long-term client relationships.

Key Responsibilities

- Develop and execute B2B sales strategies to achieve revenue and business growth targets.
- Identify and acquire new corporate clients, institutional customers, and business partners.
- Explore business opportunities in corporate catering, bulk food orders, corporate meal programs, events, and other relevant F&B; segments.
- Build and maintain robust relationships with corporate offices, hotels, event companies, institutions, and other potential clients.
- Generate leads through networking, market research, cold calling, references, and industry connections.
- Prepare business proposals, quotations, commercial agreements, and customized offerings based on client requirements.
- Negotiate pricing, commercial terms, and contracts to ensure business profitability.
- Coordinate with operations, culinary, marketing, and finance teams to ensure smooth service delivery and customer satisfaction.
- Monitor sales pipelines, conversion ratios, revenue performance, and client feedback.
- Conduct market analysis to identify new business opportunities, competitor activities, and emerging trends.




- Ensure timely payment collection and maintain healthy client accounts.
- Prepare regular sales reports, forecasts, and business development plans for management review.

Required Qualifications &

Experience

- Graduate in Business Administration, Marketing, Hospitality Management, or a related field.
- Minimum 5 years of relevant sales and business development experience, preferably in the F&B;, hospitality, catering, or food service industry.
- Proven track record of acquiring clients and achieving sales targets.
- Experience in corporate sales, institutional sales, catering sales, or food service solutions will be an advantage.
- Strong understanding of pricing, costing, negotiation, and commercial profitability.
- Excellent communication, presentation, networking, and relationship-management skills.
- Proficiency in MS Excel, PowerPoint, and CRM or sales tracking tools.

Key Competencies
- Business development and revenue generation
- Client acquisition and relationship management
- Negotiation and commercial acumen
- Market mapping and lead generation
- Target orientation and execution
- Cross-functional coordination
- Analytical thinking and problem-solving

Performance Metrics (KPIs)
- Achievement of monthly and annual sales targets
- New client acquisition and conversion rate
- Revenue growth and contribution margins
- Repeat business and client retention
- Sales pipeline development
- Timely payment collection and outstanding receivables management

Ideal Candidate: A proactive sales professional with strong industry connections, a business-growth mindset, and the ability to convert market opportunities into profitable, long-term B2B partnerships.

📌 ManagerB Sales (Kolkata)
🏢 Chai Break
📍 Kolkata