11 Oct
|
Agewell ventures
|
Aluva
11 Oct
Agewell ventures
Aluva
I’ve combined both roles into a cleaner, professional format and aligned the Graphic Designer and Digital Marketer responsibilities so there is a clear separation between creative/design work and digital marketing work.
GRAPHIC DESIGNER
Experience: 1–5 Years
Work Mode: Work From Home / Remote
Job Summary
We are looking for a creative, detail-oriented, and visually strong Graphic Designer to develop high-quality creative assets for the company’s branding, packaging, products, digital platforms, retail presence, and marketing campaigns.
The ideal candidate should have solid knowledge of branding, packaging design, print design, digital creatives, product communication, and visual content development, with the ability to work directly with Founders and Upper Management on important creative requirements.
Key Responsibilitie
- Develop packaging designs, product labels, product information layouts, and other product-related design materials.
- Design brochures, catalogues, standees, posters, POSM, retail branding materials, flyers, and other print marketing creatives.
- Develop creative assets for social media, websites, digital campaigns, advertisements, and promotional activities.
- Create e-commerce and marketplace creatives, including product images, banners, feature highlights, product benefits, promotional visuals, and listing creatives.
- Adapt approved designs into different sizes, dimensions, formats, and platform specifications.
- Prepare print-ready artwork with accurate dimensions, resolution, bleed, colour profile, typography, and production specifications.
- Ensure consistency in brand identity, typography, layout, imagery, colours, and overall visual communication across all platforms.
- Work closely with the marketing and digital teams to develop creatives for campaigns, product launches, promotions, offers, and brand-building activities.
- Ensure the accuracy of product names, ingredients, prices, claims, benefits, disclaimers, product information, and other details provided by the company before finalizing designs.
- Coordinate with printing vendors and production teams whenever required to ensure correct execution of approved artworks.
- Maintain properly organized editable source files, final artworks, product images, templates, brand assets, and design archives.
- Create and maintain reusable design templates and creative assets to improve efficiency and consistency.
- Develop creative concepts based on campaign objectives, product requirements, target audience, and brand guidelines.
- Stay updated with current design trends, visual communication trends, social media formats, e-commerce trends, and consumer-brand aesthetics.
- Basic working knowledge of video editing, reel editing, motion graphics, animation, or short-form video content creation will be preferred.
- Familiarity with modern AI-assisted creative and design tools will be an advantage.
- Work independently while managing multiple creative requirements and meeting deadlines.
Required Skills
- Strong knowledge of Adobe Photoshop, Illustrator, InDesign, Canva, or equivalent design tools.
- Strong understanding of branding and visual communication.
- Good knowledge of packaging and print design.
- Understanding of print production and pre-press requirements.
- Ability to create high-quality digital and social media creatives.
- Strong attention to detail and accuracy.
- Good understanding of typography, layouts, colours, images, and visual hierarchy.
- Ability to understand and follow brand guidelines.
- Good communication and coordination skills.
- Ability to manage multiple projects and meet deadlines.
Preferred Qualifications
- Bachelor's degree / Diploma in Graphic Design, Visual Communication, Multimedia, Fine Arts, or a related field.
- 1–5 years of relevant experience in Graphic Design, Visual Communication, Multimedia, Branding, or a related creative role.
- Experience in FMCG, healthcare, wellness, nutraceuticals, lifestyle, or consumer brands will be an advantage.
- Portfolio should preferably demonstrate experience in branding, packaging, product design, social media, advertising, retail branding, and consumer-brand-related creative work.
DIGITAL MARKETER Reporting To: Founders / Upper Management
Experience: 2–3 Years
Work Mode: Work From Home / Remote
Job Summary
We are looking for a creative, analytical, and results-oriented Digital Marketer to develop and execute digital marketing strategies that increase brand awareness, audience engagement, website traffic, leads, conversions, and sales.
The ideal candidate should have practical experience in social media marketing, paid advertising, content marketing, SEO, analytics, lead generation, and digital campaign management.
Key Responsibilities
- Develop and implement effective digital marketing strategies aligned with company objectives.
- Manage and grow the company’s presence across Instagram, Facebook, YouTube, LinkedIn, and other relevant digital platforms.
- Plan and execute social media campaigns, promotional campaigns, product campaigns, and brand awareness activities.
- Manage and optimize Meta Ads, Google Ads, and other paid digital advertising campaigns.
- Monitor campaign performance and optimize campaigns to improve reach, engagement, leads, conversions, customer acquisition, and ROI.
- Conduct keyword research, competitor analysis, audience research, and market research.
- Implement basic SEO strategies to improve website visibility, search rankings, and organic traffic.
- Develop and maintain monthly digital content calendars in coordination with the creative and marketing teams.
- Coordinate with Graphic Designers, Creative Executives, Content Writers, Video Editors, and other team members for campaign execution.
- Plan digital campaigns for product launches, new products, offers, events, seasonal campaigns, and promotional activities.
- Monitor social media trends, audience behaviour, competitor activities, and emerging digital opportunities.
- Track website, social media, and advertising performance using relevant analytics and reporting tools.
- Prepare regular digital marketing performance reports and provide actionable recommendations to management.
- Manage online lead-generation campaigns and coordinate with the sales team for lead follow-up and conversion.
- Monitor the quality, quantity, and cost of leads generated through digital campaigns.
- Conduct A/B testing and campaign optimization wherever required.
- Monitor competitors’ digital marketing activities and identify opportunities for improving the company’s digital presence.
- Maintain consistent brand communication and messaging across all digital platforms.
- Work closely with the Graphic Designer and creative team to ensure that all digital campaigns have appropriate and timely creative support.
- Stay updated with digital marketing trends, platform updates, advertising policies, algorithms, AI tools, and emerging marketing technologies.
Required Skills
- Robust knowledge of Digital Marketing and Social Media Marketing.
- Practical experience with Meta Ads and Google Ads.
- Knowledge of SEO, SEM, keyword research, and content marketing.
- Good understanding of Google Analytics, Google Search Console, Meta Business Suite, and similar tools.
- Strong understanding of social media algorithms, trends, and audience behaviour.
- Ability to analyze campaign data and make data-driven decisions.
- Knowledge of lead generation and conversion campaigns.
- Strong analytical and problem-solving skills.
- Good communication and coordination skills.
- Ability to work independently in a Work From Home environment.
- Ability to manage multiple campaigns and meet deadlines.
- Basic understanding of creative content and the ability to communicate creative requirements effectively to designers.
Preferred Qualifications
- Bachelor's degree in Digital Marketing, Marketing, Business Administration, Communications, or a related field.
- 2–3 years of relevant experience in digital marketing.
- Experience in FMCG, healthcare, wellness, nutraceuticals, lifestyle, or consumer brands will be an advantage.
- Experience managing performance marketing campaigns with measurable results will be preferred.
- Candidates with a strong portfolio demonstrating successful digital campaigns, lead generation, audience growth, and measurable marketing results will be preferred.
Pay: ₹20,000.00 - ₹30,000.00 per month
Work Location: In person
📌 Graphic Designer (Aluva)
🏢 Agewell ventures
📍 Aluva