11 Oct
|
Quba Architectural Products
|
Mumbai
11 Oct
Quba Architectural Products
Mumbai
Job Title: Executive: Marketing Coordinator
Qualification: Graduate (BBA / BMS / B.Com); MBA in Marketing preferred
Required Experience: 2 - 4 years (preferably in Trade Marketing coordination, POSM / Visual Merchandising, Dealer Branding or Vendor Management)
Department: Marketing
Job Purpose: The Marketing Coordinator Executive, is responsible for the end-to-end execution of dealer display, branding and POSM requirements across Quba's dealer network. The role manages display and branding requests from Trade Marketing approval to installation, ensures dealers comply with Quba Display Standards, and coordinates vendors, procurement, warehouse dispatch and budgets so that approved materials reach dealers on time, within budget and to standard, with verified closure and reporting.
Key Accountabilities
Display & Branding Ticket Management
Log and track every dealer display/branding request raised by Sales once approved by Trade Marketing.
Close tickets within the agreed SLA from TM approval; follow up on pending tickets and escalate delays.
Maintain the ticket tracker with status, owner and closure date for every request.
Display Policy Compliance:
Ensure dealers follow Quba Display Standards for product placement, signage and display units.
Identify non-compliant dealers and drive corrective action with Sales and vendors.
Display Implementation:
Execute approved display requests end to end: design brief, vendor allocation, fabrication, dispatch and installation.
Track approved vs implemented displays and close the gap every month.
POSM Deployment:
Plan and deploy POSM (standees, danglers, catalogues, brochures, product samples, signage) to dealers within committed timelines.
Align POSM rollout with product launches, schemes and campaign calendars.
Dealer Branding Execution:
Manage dealer branding projects (shop boards, in-shop branding, shop-in-shop, display galleries) from site measurement to completion.
Ensure projects are completed on schedule and as per approved design.
Vendor Performance Management:
Coordinate branding, fabrication and printing vendors for quotations, job allocation, timelines and quality.
Ensure jobs are completed within SLA without rework; maintain vendor performance records and share feedback
Warehouse Dispatch & Inventory:
Coordinate with warehouse for timely dispatch of approved display and POSM material within SLA.
Monitor stock of critical POSM and display items, and raise replenishment in time to avoid stock-outs.
Procurement & Budget Control:
Raise and follow up POSM / display procurement so that it is completed within lead time.
Track spend against the approved marketing budget; keep variance within plan and flag overruns early.
Verify vendor invoices against completed jobs before submitting for payment.
Display Audit & Documentation:
Verify every display installation through geo-tagged photographs before closing the ticket.
Prepare and submit closure reports and the monthly MIS (tickets, compliance, POSM, vendor SLA, budget) within timelines
Functional Competencies Required
Trade marketing execution: POSM, visual merchandising and dealer branding
Vendor coordination, procurement process and basic costing
Inventory and dispatch coordination
MS Excel (trackers, pivots, MIS) and PowerPoint; ticketing / workflow tools
Understanding of display standards, materials and installation
Behavioral Competencies Required
Solid follow-up and closure orientation
Planning, prioritisation and attention to detail
Clear communication with dealers, vendors and internal teams
Problem-solving under tight timelines
Ownership and accountability
📌 Executive: Marketing Coordinator (Mumbai)
🏢 Quba Architectural Products
📍 Mumbai