Digital Marketing Trainer

Company: Eco Friendly Tech Solutions

Location: Tiruchirappalli, Tamil Nadu

Job Type: Full-time

Department: Training & Education

Experience: 1+ year

Preferred Experience: 1 year of experience in EdTech / Training

Job Summary

Eco Friendly Tech Solutions is looking for a knowledgeable and enthusiastic Digital Marketing Trainer to train students and professionals in practical digital marketing concepts and tools.

The ideal candidate should have a strong understanding of digital marketing and the ability to deliver practical, industry-oriented training. Candidates with at least 1 year of experience in the EdTech industry or digital marketing training will be preferred.

The trainer will be responsible for conducting training sessions, preparing course materials, guiding learners through practical projects, and helping students develop job-ready digital marketing skills.

Key Responsibilities

- Conduct engaging and practical digital marketing training sessions for students and working professionals.
- Teach core digital marketing concepts including:
- Search Engine Optimization (SEO)
- Social Media Marketing
- Google Ads / PPC
- Meta Ads
- Content Marketing
- Email Marketing
- Affiliate Marketing
- Lead Generation
- Google Analytics
- Search Console
- Online Branding
- Marketing Analytics
- Provide hands-on training using real-world tools, platforms, and campaign examples.
- Prepare training materials, presentations, assignments, assessments, and practical exercises.
- Guide students in creating and optimizing digital marketing campaigns.
- Provide practical knowledge of Google Ads, Meta Business Suite, Google Analytics, Canva, keyword research tools, and other relevant platforms.




- Train students on campaign planning, audience targeting, budget allocation, optimization, and performance analysis.
- Explain key digital marketing metrics such as CTR, CPC, CPL, CPA, conversion rate, engagement rate, and ROI.
- Conduct live projects, case studies, assignments, and practical assessments.
- Monitor student performance and provide individual feedback and guidance.
- Assist learners with resume preparation, interview preparation, portfolio development, and job-oriented digital marketing skills.
- Stay updated with the latest digital marketing trends, algorithms, tools, and industry practices.
- Coordinate with the academic and placement teams to ensure training aligns with current industry requirements.
- Participate in webinars, workshops, seminars, and other learning activities conducted by the organization.
- Maintain student training records, attendance, assessments, and progress reports.

Requirements
- Bachelor's degree in Marketing, Digital Marketing, Business Administration, Commerce, Computer Applications, or a related field.
- Minimum 1 year of experience in Digital Marketing, Training, or EdTech.
- EdTech experience is preferred.
- Strong practical knowledge of digital marketing tools and platforms.
- Experience in conducting classroom, online, or hybrid training sessions.




- Good communication and presentation skills.
- Ability to explain technical concepts in a simple and understandable manner.
- Strong analytical and problem-solving skills.
- Ability to engage learners and create an interactive training environment.
- Industry experience in running actual digital marketing campaigns will be an added advantage.

Preferred Skills SEO | Google Ads | Meta Ads | Social Media Marketing | Lead Generation | Google Analytics | Search Console | Content Marketing | Email Marketing | PPC | Marketing Analytics | Canva | Campaign Optimization | Digital Marketing Training

Preferred Candidate Profile

Candidates who have experience as a Digital Marketing Trainer, Digital Marketing Executive, Digital Marketing Specialist, Performance Marketer, or EdTech Trainer are encouraged to apply.

Candidates with 1 year or more of EdTech experience will be given preference.

Key Performance Areas

- Quality and effectiveness of training delivery
- Student engagement and learning outcomes
- Completion of practical projects and assignments
- Student feedback and training satisfaction
- Development of industry-relevant training content
- Student placement and career-readiness support

What We Offer
- Opportunity to work in a growing EdTech environment
- Professional growth and learning opportunities
- Exposure to real-world digital marketing projects
- Performance-based incentives
- Collaborative and career-oriented work environment

Pay: ₹13,000.00 - ₹25,000.00 per month

Benefits

- Cell phone reimbursement
- Flexible schedule
- Paid sick time
- Paid time off

Work Location: In person

📌 Digital Marketing Trainer (Tiruchirappalli)
🏢 Eco friendly tech solutions
📍 Tiruchirappalli