Key Responsibilities

- Search Engine Optimization (SEO): Execute on-page and off-page SEO strategies, conduct keyword research, optimize meta tags, and improve organic search rankings using tools like Ahrefs, SEMrush, or Google Search Console.

- Paid Campaigns (PPC/SEM): Plan, launch, and manage paid advertising campaigns on Google Ads, Meta Ads (Facebook/Instagram), and LinkedIn Ads to optimize cost-per-acquisition (CPA) and maximize return on ad spend (ROAS).

- Social Media Management: Manage social media content calendars, post regularly, monitor engagement, and build community interactions across active brand channels.

- Content & Email Marketing: Coordinate basic copywriting for blogs, landing pages, and email marketing workflows/newsletters (using tools like Mailchimp or HubSpot) with integrated A/B testing.

- Analytics & Performance Tracking: Track, analyze, and report key performance indicators (KPIs) using Google Analytics and platform dashboards to deliver data-driven optimization recommendations.

Pay: ₹300,000.00 - ₹400,000.00 per year

Experience

- Digital marketing: 3 years (Required)

Work Location: In person

📌 Digital Marketing Specialist (HSR Layout)
🏢 V Software Consulting
📍 HSR Layout