Business Development

Location: Ghatkopar West, Mumbai

Experience: 57 Years / 23 Years

Employment Type: Full-Time

Vacancies: Multiple

Joining: Immediate & Ongoing

About the Role

We are looking for dynamic and result-oriented Business Development professionals to drive new business acquisition, grow existing accounts, and build a strong sales pipeline for Walnut Advertising (I) Pvt. Ltd.

The ideal candidate should have strong communication, client relationship management, negotiation, and commercial acumen, with the ability to identify opportunities and convert them into business.

Key Responsibilities

- Identify and acquire new clients across relevant industries and sectors.
- Generate leads through networking, referrals, market research, and proactive outreach.
- Develop and maintain a healthy sales pipeline to achieve business and revenue targets.
- Build strong relationships with key decision-makers and prospective clients.
- Manage existing accounts and identify opportunities for upselling and cross-selling.
- Drive client renewals and ensure long-term business relationships.
- Coordinate with internal teams to prepare proposals, presentations, pitches, and commercial discussions.
- Follow up on quotations, proposals, negotiations, and closures.
- Ensure timely payment realization and proactively follow up on overdue invoices in coordination with Finance.
- Monitor the sales cycle and work towards improving lead-to-conversion ratios.
- Identify new sectors, categories, and market opportunities for business expansion.
- Track competitor activities and share relevant market intelligence with the management.
- Conduct quality meetings with prospective clients and maintain accurate sales records and reports.
- Take ownership of revenue targets, business development activities, and commercial outcomes.

Key Performance Indicators (KPIs)

- Recent clients onboarded and revenue generated.
- Upsell/cross-sell value from existing clients.




- Client renewal success rate.
- Percentage of invoices collected within the agreed credit period.
- Effective follow-up on overdue payments.
- Sales pipeline value versus target.
- Lead-to-closure conversion rate.
- Reduction in sales cycle duration.
- Number and quality of decision-maker meetings.
- New sectors/categories approached.
- Quality of market and competitive insights shared internally.

Required Competencies

- Strong Business Development and Sales orientation.
- Excellent communication, presentation, negotiation, and persuasion skills.
- Solid stakeholder and client relationship management.
- Commercial awareness and revenue-focused approach.
- Ability to independently manage the complete sales cycle.
- Strong ownership, discipline, follow-up, and accountability.
- Ability to collaborate effectively with Creative, Client Servicing, Finance, and other internal teams.
- Good understanding of advertising, marketing, branding, digital, or related services will be an advantage.

Experience Level Business Development Manager 57 Years

- Proven experience in B2B business development/sales.
- Strong track record of new client acquisition and revenue generation.
- Experience managing key accounts and driving upselling/cross-selling opportunities.
- Ability to independently handle negotiations and close high-value business.

Business Development Executive/Associate – 2–3 Years

- Experience in B2B sales/business development.
- Strong lead generation and client communication skills.
- Willingness to conduct client meetings and develop new business opportunities.
- Ability to work towards sales targets with strong follow-up and ownership.

Preferred Industry Background Candidates from Advertising, Marketing, Branding, Digital, Media, Creative Services, Healthcare/Pharma, or other B2B service industries will be preferred.

Joining: Immediate joiners preferred; hiring will remain open on an ongoing basis.

APPLY NOW: Send your updated resume to [email protected]

📌 Business Development (Mumbai)
🏢 Walnut Advertising
📍 Mumbai