Role: B2B Marketing Operations (Branding)

Location: Delhi NCR

Company: Whistle Aligners and Braces (A part of Clove)

About Whistle: Whistle, a brand owned by Star Smile Technologies Pvt. Ltd., is a high-growth and well funded D2C startup operating in the Clear Aligners space. The market size in India for Clear Aligners is expected to reach USD 967.19 million (INR 8000 Million) by 2030.

Star Smile

Technologies is part of the Star Dental Centre Pvt. Ltd. (Clove Dental). Whistle products, including Whistle Aligners, are at the forefront of the Indian dental industry's digital revolution. Whistles team of experts, armed with cutting-edge technology, will stand by its consumers on their journey toward a confident and radiant smile. Utilizing AI, 3D printing, and cutting-edge materials in our in-house manufacturing, Whistle crafts customized invisible aligners among other smile products.

Role Overview: Whistle is seeking a motivated and creative Assistant Brand Manager to join the marketing team. In this role, you'll have the opportunity to drive the development and execution of innovative brand strategies, boost brand awareness, and develop large scale consumer campaigns across various channels. Whether you're a recent graduate or early in your marketing career, this position offers an excellent chance to grow, hone your skills, and make a significant impact in a fast-paced and supportive environment.

Key Responsibilities:

- Drive Brand Equity and strengthen Brand Position.
- Assist in the development and implementation of brand strategies and marketing campaigns.




- Drive ATL (Above The Line) and BTL (Below The Line) communication across 360 degree integrated marketing plans.
- Monitor and analyze brand performance metrics and provide actionable insights.
- Support the creation of marketing materials such as brochures, presentations, and digital content.
- Manage social media channels and engage with the online community to enhance brand presence.
- Coordinate events, promotions, and sponsorship activities.
- Collaborate with cross-functional teams including product development, sales, and operations to ensure cohesive brand messaging.
- Conduct market research to identify trends, customer preferences, and competitive landscape.
- Maintain up-to-date knowledge of industry trends and best practices. Qualifications:
- MBA from Top-B Schools.
- 2-5 years of experience in advertising agencies, brand management, marketing, or a related role (internships included).
- Strong analytical skills with the ability to interpret data and generate insights.
- Excellent written and verbal communication skills.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
- Familiarity with digital marketing tools and social media platforms.
- Creative thinking and problem-solving abilities.
- Solid organizational skills and attention to detail.
- Ability to work collaboratively in a team environment and manage multiple projects simultaneously.

Preferred Qualifications:

- Knowledge of SEO, Google Analytics, and other digital marketing tools is a plus.
- Prior experience in a D2C brand is advantageous.

📌 B Marketing Operations (Delhi)
🏢 Whistle Aligners and Braces
📍 Delhi