A marketing coordinator manages daily marketing tasks, plans promotional campaigns, and analyzes sales data to help a company grow its brand.
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Role Summary
A marketing coordinator supports the marketing department by organizing projects, coordinating with vendors, and tracking campaign performance. This role bridges the gap between creative teams, sales staff, and management.
Key Responsibilities
• Campaign Support: Plan, execute, and track online and offline marketing campaigns.
• Market Research: Gather consumer data, analyze trends, and study competitors.
• Content Creation: Help produce promotional materials, social media posts, and web content.
• Event Coordination: Organize trade shows, meetings, and promotional events.
• Reporting: Collect sales data and prepare regular performance reports