Location: Mumbai, with regular visits to our Boisar manufacturing unit and international travel (GCC)
Type: Full-time, leadership role
Reports to: Director and Founder
Compensation: [₹24–36 LPA fixed] plus a performance bonus linked to revenue and profitability

About Cuddle Cloud
Cuddle Cloud is a new premium baby bedding brand for newborns and infants, launching in October 2026. We make thoughtfully designed, 100% cotton nursery essentials and gift sets for new parents and gifting occasions. The brand is backed by a vertically integrated textile manufacturing group with more than 50 years of heritage. Weaving, dyeing, printing, stitching and design all happen in-house, in GOTS and OEKO-TEX certified facilities. We sell online in India (marketplaces and our own website) and to retail and distribution partners internationally, starting with the GCC.
The role
You will be the first leader of Cuddle Cloud, with full ownership of the business. You will turn a strong product and a world-class factory into a profitable, fast-growing brand. You will build the team, launch the channels,



drive sales in India and abroad, and run the business day to day. This is a hands-on builder role, not a corporate management one.

Key Responsibilities
• P&L; and strategy: Own revenue, margins and budget. Set pricing, channel mix and annual targets with the founders.
• Team building: Hire and lead the core team (e-commerce, marketing, content, customer care), and manage agencies and freelancers.
• E-commerce and marketplaces: Launch and scale on Amazon (including FBA and sponsored ads), FirstCry, Flipkart and our Shopify store. Own listings, A+ content, reviews, inventory planning and account health.
• Marketing and brand: Run performance marketing (Meta and marketplace ads) against explicit CAC and ROAS targets. Build the brand on Instagram, with parenting influencers and through gifting campaigns.
• Export and B2B sales: Win distributors, retailers and online platforms in the GCC and other m

📌 General Manager – Cuddle Cloud (Mumbai)
🏢 Arcot Group
📍 Mumbai