We are looking for a creative, ambitious, and results-driven Social Media & Digital Marketing Manager to take charge of the digital presence and marketing strategies of our multiple businesses across the Fashion, Real Estate, and Events & Hospitality industries.

We need someone who lives and breathes social media, understands current trends, knows how to create viral-worthy content, and, most importantly, can turn online visibility into brand growth, customer enquiries, leads, and sales.

This is a full-time, in-house position where you will work exclusively on our brands, taking complete ownership of their social media presence, content strategies, and digital marketing campaigns.

KEY RESPONSIBILITIES

1. Social Media Management & Brand Growth

- Independently manage multiple brands across Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms.
- Develop unique marketing strategies for each business.
- Increase brand awareness, reach, engagement, and followers organically.
- Identify trending content, viral formats, and emerging social media opportunities.
- Build strong and distinctive digital identities for all our brands.

1. Content Creation & Viral Marketing

- Plan, conceptualise, shoot, and create engaging reels, videos, stories, and social media posts.
- Develop creative campaigns with strong potential for organic reach and virality.
- Stay updated with trending audio, Instagram algorithms, and digital marketing trends.
- Write compelling captions, hooks, and marketing copy.
- Coordinate photoshoots, video shoots, and promotional content.
- Create monthly content calendars for all businesses.

1. Performance Marketing & Paid Advertising

- Plan, execute, and optimise Meta Ads (Instagram & Facebook).
- Develop targeted advertising campaigns to generate quality leads and sales.
- Manage advertising budgets effectively to maximise return on investment.




- Implement retargeting campaigns to convert interested audiences into customers.
- Track campaign performance and continuously improve results.
- Knowledge of Google Ads would be an added advantage.

1. Lead Generation & Sales Growth

- Create marketing strategies focused on generating genuine customer enquiries.
- Drive online sales for our fashion brand.
- Generate qualified property enquiries for our real estate business.
- Increase event bookings and venue enquiries for our marriage garden.
- Develop conversion-focused campaigns that translate social media traffic into measurable business growth.

1. Influencer Marketing & Brand Collaborations

- Identify and collaborate with relevant influencers, content creators, and brand ambassadors.
- Plan influencer marketing campaigns and promotional collaborations.
- Build relationships with creators who align with our target audiences.
- Track the effectiveness of influencer partnerships.

1. Analytics, Strategy & Reporting

- Monitor social media insights, engagement, reach, and audience growth.
- Analyse marketing performance and identify opportunities for improvement.
- Present monthly performance reports across all brands.
- Track key metrics, including enquiries, conversions, sales, and advertising ROI.
- Continuously experiment with new marketing ideas to improve results.

WHAT WE'RE LOOKING FOR

- Experience: Preferably 2–5 years in social media management and digital marketing.
- Strong understanding of Instagram marketing, Meta Ads, and content creation.




- Proven experience growing social media accounts and executing successful marketing campaigns.
- Ability to shoot and edit high-quality reels and short-form videos.
- Proficiency in Canva, CapCut, Adobe tools, or similar editing software.
- Solid creative thinking, storytelling, and content-planning abilities.
- Understanding of social media analytics, paid advertising, and lead generation.
- Ability to independently manage multiple brands and meet deadlines.
- Excellent communication, organisation, and multitasking skills.
- A proactive, self-motivated individual who takes ownership of results.

BONUS POINTS IF YOU
- Have experience in fashion, luxury, real estate, or hospitality marketing.
- Have successfully created viral reels or significantly grown brand accounts.
- Understand influencer marketing and creator collaborations.
- Can develop innovative campaigns without constant supervision.
- Have a strong portfolio demonstrating measurable growth and marketing results.

OUR IDEAL CANDIDATE

We don't want someone who simply schedules posts. We want a creative marketer who thinks like a brand owner.

Someone who understands that every reel, post, advertisement, and campaign should serve a purpose — whether that's building brand awareness, generating leads, attracting customers, or increasing sales.

Someone who can bring fresh ideas to the table, take initiative, and help transform our businesses into highly visible, recognisable, and successful brands.

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits

- Cell phone reimbursement
- Commuter assistance
- Internet reimbursement

Application Question(s):
- Do you know AI?

Education:
- Bachelor's (Preferred)

Experience:
- Marketing: 1 year (Preferred)

Language:
- English (Preferred)

Location:
- Indore, Madhya Pradesh (Preferred)

Work Location: In person

📌 Social Media Manager (Indore)
🏢 Thread Theory
📍 Indore