Role Overview
We are looking for a Social Media Executive with 2-3 years of hands-on experience managing Instagram page end-to-end. The role requires execution skills across content planning, shoots, basic editing, and daily page management.
Key Responsibilities
- Plan and execute a monthly Instagram content calendar (posts, reels, stories)
- Coordinate and manage content shoots (in-house / on-ground / creator-led)
- Shoot short-form content on phone (reels, BTS, quick edits)
- Perform basic editing (cuts, captions, subtitles, transitions)
- Write engaging captions aligned with brand tone
- Upload, schedule, and manage daily Instagram posts and stories
- Track performance metrics
- Stay updated with Instagram trends, audios, and formats
- Collaborate closely with the brand/strategy team for campaign content
- Maintain brand consistency across all social media outputs
Required Skills & Experience
- 2-3 years of experience handling Instagram pages professionally
- Strong understanding of Instagram formats, algorithms, and trends
- Comfortable with phone shooting and quick on-the-go content creation
- Basic editing skills (Reels, captions, subtitles, easy transitions)
- Good communication and time-management skills
- Ability to work independently and take ownership
Nice to Have
- Experience working with consumer brands, D2C, or content-led pages
- Exposure to campaign-based content or product launches
- Understanding of brand aesthetics and storytelling
📌 Social Media Executive (Mumbai)
🏢 Traya
📍 Mumbai