Job Summary

We are looking for a creative and results-driven Social Media Executive with experience in digital marketing, preferably in the real estate industry, to manage and grow our online presence. The ideal candidate should have hands-on experience in social media management, digital campaigns, content planning, and audience engagement, with a strong understanding of real estate marketing trends.

Candidates must be currently residing in Bengaluru and should be available to work from the office.

Key Responsibilities

- Plan, create, and manage social media content across Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms.
- Develop and execute digital marketing strategies for real estate projects, properties, and brand promotions.
- Create engaging content, including posts, reels, stories, videos, and promotional creatives.
- Manage social media calendars, scheduling, publishing, and audience engagement.
- Run and monitor paid digital marketing campaigns using Meta Ads and Google Ads.
- Generate leads through social media campaigns and digital marketing activities.
- Coordinate with graphic designers, photographers, videographers, and content writers to develop marketing materials.
- Monitor campaign performance, analyse engagement metrics, and prepare regular performance reports.
- Research real estate market trends,



competitor activities, and audience preferences.
- Ensure consistent brand communication across all digital platforms.

Required Skills and Qualifications
- Bachelor's degree in Marketing, Digital Marketing, Mass Communication, or a related field.
- Prior experience in digital marketing and social media management.
- Real estate industry experience is strongly preferred.
- Hands-on knowledge of Instagram, Facebook, LinkedIn, YouTube, and other social media platforms.
- Knowledge of Meta Ads Manager, Google Ads, SEO, and lead-generation campaigns.
- Valuable content-writing, communication, and creative-thinking skills.
- Ability to analyse campaign performance and improve engagement and lead conversion.
- Knowledge of Canva, basic video editing, or other creative tools is an added advantage.
- Ability to manage multiple campaigns and meet deadlines.

Candidate Requirements
- Must be currently residing in Bengaluru.
- Must have practical experience in digital marketing and social media management.
- Candidates with experience promoting real estate projects, properties, or real estate brands will be given preference.
- Must be available for a full-time, work-from-office position.

Pay: ₹10,000.00 - ₹36,000.00 per month

Work Location: In person

📌 Social Media Executive (Whitefield)
🏢 Gopalan Group of Institutions
📍 Whitefield