We are looking for a creative, hands-on Social Media & Content Marketing Executive to manage and grow our digital presence.
Key Responsibilities
- Develop and execute the brand's social media and content strategy across Instagram and other relevant platforms.
- Create and manage a weekly/monthly content calendar covering Reels, posts, carousels, Stories and other formats.
- Conceptualise, shoot and edit engaging short-form content.
- Develop content around products, launches, styling, trends, behind-the-scenes, education, entertainment and brand storytelling.
- Manage day-to-day social media, including publishing, Stories, comments, DMs, mentions and community engagement.
- Research relevant social media trends, competitors, creators and consumer behaviour and identify opportunities for the brand.
- Identify and coordinate with influencers and content creators,
including outreach, gifting and collaborations.
- Plan and execute social media campaigns for recent collections, launches, festivals and other marketing initiatives.
- Encourage and manage user-generated content and customer engagement.
- Monitor social media performance, including reach, engagement, saves, shares, views, follower growth, website traffic and enquiries.
- Prepare regular performance reports and use insights to improve future content.
- Ensure that all content consistently reflects the brand's personality, visual identity and positioning.
Pay: ₹15,000.00 - ₹22,000.00 per month
Work Location: In person
📌 Social Media and Content Marketing Executive (Mumbai)
🏢 RGDPL
📍 Mumbai