IndiaMART InterMESH Ltd.

: IndiaMART has one of India's largest B2B intent and business datasets, comprising 25+ crore registered users, verified businesses, GST-verified companies, buyer intent signals, product demand trends, and category-level insights across thousands of industries.

We are looking for a Product Manager / Senior Product Manager who will build and scale new data monetization businesses on top of this unique asset. This is a 0→1 role requiring someone who enjoys solving ambiguous problems, working with data, and creating new revenue streams.

The role spans multiple monetization opportunities including:

● Audience Monetization (existing business)

● Data Licensing & Data Partnerships

● AI/LLM Training Data Monetization

● Market Intelligence & Insights products

● Data APIs and Enterprise Data Products

● New monetization opportunities yet to be explored

You will work closely with Business, Legal, Data Science, Engineering, Sales and external partners to build scalable businesses while ensuring privacy, compliance and responsible data usage.

Experience Range: 4 - 7 years

Educational Qualifications: -B.Tech/B.E in Select specialization ,and MBA/PGDM in Select specialization

Job Responsibilities: What You'll Do

Own the Data Monetization Charter

● Build the product roadmap for IndiaMART's data monetization initiatives.

● Identify new monetization opportunities using IndiaMART's buyer, seller and intent datasets.

● Evaluate business potential, TAM, competitive landscape and revenue opportunity.

Launch New Revenue Streams

Drive initiatives such as

● Audience targeting products for advertisers and media agencies

● Data licensing partnerships

● AI/LLM training datasets

● Enterprise data products

● Category and market intelligence reports

● APIs for external businesses

● Strategic partnerships with adtech, martech and AI companies

Product Discovery

● Speak with enterprise customers, agencies and technology partners.

● Understand market needs and convert them into product opportunities.

● Validate hypotheses through pilots and experiments.

Build Products End-to-End

● Write PRDs and business cases.

● Prioritize roadmap.

● Work with Engineering and Data Science to launch products.

● Define pricing, packaging and GTM along with Business teams.

Drive Commercial Success

● Define success metrics.

● Track revenue, adoption and partner performance.

● Optimize monetization through experimentation.





Ensure Responsible Data Usage

● Work with Legal, Security and Compliance teams.

● Ensure privacy-first product design.

● Define governance for external data sharing.

Skills Required: Data Monetization , Revenue & Profit Growth , Data Licensing , Data Licensing & Data Partnerships , Adtech , AI/LLM Training Data Monetization , Data APIs and Enterprise Data Products , MarTech , Data products , APIs , AI/ML products

Candidate Attributes: Strong Analytical Skills

You should enjoy working with numbers.

Expected capabilities include

● SQL

● Excel / Sheets

● Business analysis

● Metrics-driven decision making

● Building financial models

● Opportunity sizing

Product Skills

● Product discovery

● Customer interviews

● Roadmap planning

● Experimentation

● Product analytics

● Pricing

●

Nice to Have

Experience in one or more of the following:

● AdTech

● MarTech

● Data products

● APIs

● AI/ML products

● SaaS

● Marketplaces

● Analytics platforms

● Data clean rooms

● Enterprise partnerships

Success Metrics

Within the first 12 months, you will be expected to:

● Launch multiple new monetization initiatives

● Build scalable partner ecosystem

● Deliver measurable revenue impact

● Improve adoption of existing audience monetization products

● Create repeatable monetization frameworks for future opportunities

Ideal Candidate

You are someone who

● Loves solving 0→1 problems

● Is highly analytical and comfortable with large datasets

● Thinks commercially and understands business models

● Can balance customer value with revenue generation

● Communicates well with business and technical stakeholders

● Is curious about AI, data ecosystems and emerging monetization models

Job Code: KL-SP3K7FZQ About Us IndiaMART is India’s largest online B2B marketplace, connecting buyers with suppliers. With a 60% market share of the online B2B Classified space in India, the channel focuses on providing a platform to Small and medium Enterprises (SMEs), large enterprises as well as individuals. Founded in 1999,



the company’s mission is ‘to make doing business easy.

Over the last 30 years, we have been continuously evolving our platform using sophisticated business-enablement technologies to make doing business easy. Our credo, 'to make doing business easy', appropriately depicts our approach. With 132 million product offerings and 88 lakh responsive supplier base, we provide ease and convenience to our 23 crore buyers. Our IPO was a thumping success in 2019, reaffirming the trust of our users and investors alike.

IndiaMART has been the proud recipient of the "Most Promising Company of the Year” at the CNBC Awaaz CEO Awards in 2019, ‘Video Content in a Business Website- Special Mention’ at Video Media Awards and Summit 2019, ‘Best Online Classified Website’ at Drivers of Digital Summit & Awards 2018, ‘Best Business App Award’ at GMASA 2017, ‘Special Contribution Award’ at WASME – Super SME Awards 2016, Manthan Award South Asia and Asia Pacific 2013 under the ‘E-business and Financial Inclusion’ category and Red Herring 100 Asia Awards 2008.

IndiaMART has over 6,102 employees located across 70+ offices in the country. We look forward to having you as a part of the team. Why Us? Our greatest assets are the IndiaMARTians. For our employee’s personal and professional development, we provide a variety of career advancement opportunities as well as learning and development activities.

They get the benefit of working with India's largest online B2B marketplace along with a rapid-paced career progression. Potential employees can advance to the leadership roles within five years of their work tenure. We have more than 1600 employees working with us who are testimony to this program.

The superheroes take advantage of our cutting-edge I-LEAP program, which allows employees to "Learn as they Work“. Our Superlative Incentive Programs, arguably among the best in business today, allows them to earn more as they do more.

IndiaMART is an Equal Opportunity Employer. All eligible applicants are considered for further rounds of discussions regardless of their race, religion, caste, creed, color, gender, marital status, age, political views, ethnicity, disability status, or any other characteristic protected by law.

IndiaMART believes in creating a conducive work environment that promotes diversity while working as one team responsible for achieving our common goals with passion and integrity. These form our core values (TRIP).

📌 Senior Product Manager / Product Manager – Data Monetization (Noida)
🏢 IndiaMART InterMESH
📍 Noida