12 Oct
|
Taggd
|
Gurugram
Role Overview
We are looking for a Senior Manager – Content Marketing to build and lead Taggd’s B2B content engine. You will turn research and market insight into thought leadership, brand-leadership writing and demand-generation content that earns media visibility, grows our social audience and delivers a steady flow of Marketing Qualified Leads (MQLs).
Key Responsibilities
- Research, write and publish eBooks, white papers and long-form reports that position Taggd as a voice in talent acquisition and HR tech
- Produce brochures and sales collateral that are accurate and ready for the sales team to use
- Write articles, point-of-view pieces and press releases in a consistent brand voice
- Own on-page, off-page and technical SEO with hands-on involvement; build keyword-led content plans and track search performance
- Run Taggd’s presence on LinkedIn, Facebook, Instagram, X and other platforms; grow engagement and community, led by LinkedIn
- Build relationships with leading media houses and secure 12–15 media mentions through placements,
press releases and thought-leadership pitches
- Manage MQLs from content and campaigns (target: 30 per quarter) with a high conversion into sales conversations
- Work with Sales and Marketing on campaigns, content calendars and lead-quality feedback
Requirements
- Research-led B2B content experience, with a minimum of 6 eBooks and 1–2 white papers delivered
- Experience preparing long-form reports and brochures
- Hands-on SEO experience across on-page, off-page and technical
- Social media management across LinkedIn, Facebook, Instagram, X and other platforms, with a record of audience growth
- Experience working with leading media houses, with 12–15 mentions secured at minimum
- Experience managing MQLs with a high conversion ratio
- Background in SaaS, HR Tech or Product
- Authoritative B2B, thought-leadership and brand-leadership writing
📌 Senior Manager Content Marketing (Gurugram)
🏢 Taggd
📍 Gurugram