Job Summary:

The Buyer supports the Category Manager in developing and executing strategies to drive category growth and profitability. This role involves analyzing market trends, managing product assortments, and collaborating with various teams to ensure the successful implementation of category plans.

Key Responsibilities:

1. Category Analysis:

- Assist in analyzing sales data, market trends, and competitor activities.
- Identify opportunities for category growth and recommend actions.
- Prepare regular reports on category performance and key metrics.

2. Assortment Management:

- Support the Category Manager in developing and managing the product

assortment.
- Conduct product reviews and make recommendations for new product

introductions or discontinuations.
- Ensure optimal product mix to meet customer needs and market demand.

3. Pricing and Promotions:

- Assist in developing pricing strategies and promotional plans.
- Monitor competitor pricing and promotional activities.
- Analyze the effectiveness of pricing and promotional strategies and suggest

improvements. 4. Supplier Collaboration:

- Work with suppliers to secure the best terms, pricing, and promotional support.
- Assist in negotiating contracts and agreements with suppliers.
- Maintain strong relationships with key suppliers and partners.

5. Inventory Management:

- Monitor inventory levels and coordinate with the supply chain team to ensure

product availability.




- Identify slow-moving or obsolete inventory and recommend actions to mitigate

excess stock.
- Support demand forecasting and inventory planning efforts.

6. Marketing Support:

- Collaborate with the marketing team to develop and execute category-specific

marketing campaigns.
- Ensure that marketing materials are aligned with category strategies and

objectives.
- Assist in planning and executing in-store promotions and events.

7. Cross-functional Collaboration:

- Work closely with sales, operations, and finance teams to support category

initiatives.
- Communicate category plans and updates to relevant stakeholders.
- Participate in cross-functional projects to drive overall business objectives.

Qualifications:

- Bachelors degree in Business Administration, Marketing, or a related field.
- Proven experience in category management, merchandising, or a related role.
- Strong analytical and problem-solving skills.
- Proficiency in Microsoft Office Suite, particularly Excel.
- Excellent communication and interpersonal skills.
- Ability to work independently and as part of a team.
- Strong organizational and time management skills.
- Detail-oriented with a focus on accuracy and quality.

Preferred Qualifications:

- Experience in the specific industry of the company.
- Knowledge of category management software and tools.
- Skilled certification such as Certified Professional Category Analyst (CPCA) or similar.

📌 Senior Executive - Category Management (Delhi)
🏢 Lenskart
📍 Delhi