Job Designation: Marketing Manager
Job Summary:
NMIMS is looking for an experienced PR & Corporate Communications professional to lead and strengthen the University’s institutional reputation and media presence.
This is a strategic, stakeholder-facing role responsible for driving proactive PR, corporate communications, media relations, leadership positioning and reputation management across NMIMS’s diverse schools and campuses.
Designation Marketing Manager Department Marketing & PR Location Mumbai Reporting to Director Marketing Key Responsibilities - Lead the PR & Corporate Communications strategy aligned with NMIMS’s institutional and brand priorities.
- Build and nurture strong relationships with national, business, education, regional and sector-specific media.
- Drive high-quality earned media, proactive storytelling and strategic media opportunities.
- Develop and strengthen leadership and spokesperson positioning through interviews, expert commentary, authored articles and thought-leadership opportunities.
- Identify and amplify compelling stories around academics, research, innovation, faculty, student achievements, industry partnerships, rankings and institutional milestones.
- Partner with schools and campuses to create a strong and consistent institutional communications agenda.
- Lead issues and crisis communication, including preparedness, response and reputation management.
- Manage the University’s external PR partner, ensuring strategic alignment, quality execution and measurable outcomes.
- Manage and mentor the existing internal PR resource and build an effective PR operating rhythm.
- Track media performance, share of voice, competitive intelligence and PR impact, and translate insights into actionable recommendations.
- Work closely with senior leadership and cross-functional stakeholders across the University. Educational Qualifications - Full time MBA in Marketing or equivalent. Professional Experience - Minimum 7 years of experience in PR, Corporate Communications, Reputation Management or a related field. Skills and Competencies - Strong understanding of the Indian media ecosystem and established journalist relationships.
- Demonstrated experience in media relations, strategic PR and thought leadership.
- Experience working with senior leadership and managing multiple stakeholders.
- Strong experience in managing external PR agencies and driving accountability.
- Excellent written and verbal communication skills with strong storytelling ability.
- Ability to handle sensitive issues with maturity, discretion and sound judgement.
- Experience managing or mentoring a team.
- Prior experience in higher education, education, corporate, technology, BFSI, media or other reputation-sensitive sectors will be an advantage. The Opportunity - Join NMIMS and play a key role in shaping the University’s institutional reputation, leadership visibility and communications narrative across India.
- If you are a strategic PR professional who can think beyond press releases, build powerful narratives and create meaningful conversations, we would like to hear from you.
📌 Marketing Manager (Mumbai)
🏢 NMIMS
📍 Mumbai