Job Title: Marketing Manager

Company: Hectocorn Ecom Pvt. Ltd. (Bulkmart)

Location: Delhi

Experience: 36 Years

Industry: B2B E-commerce / FMCG / Retail Tech

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Bulkmart is a B2B tech-enabled wholesale platform that helps retailers and wholesalers purchase FMCG products through a mobile app. We are looking for a creative and result-oriented Marketing Manager to drive brand awareness, customer acquisition, repeat purchases, and business growth through innovative marketing campaigns and promotional strategies.

Key Responsibilities:

- Plan and execute marketing campaigns to increase app adoption, customer acquisition, and repeat orders.
- Design promotional strategies, discount offers, coupon campaigns, cashback schemes, and customer loyalty programs.
- Develop customer engagement and retention campaigns for different customer segments.
- Manage WhatsApp marketing, push notifications, SMS campaigns, and other digital marketing channels.
- Build and strengthen Bulkmart’s brand identity through creative campaigns, promotional creatives, and brand communication.
- Plan product-specific, category-wise, seasonal, and festival-based promotional campaigns.
- Analyse campaign performance, customer behaviour, sales trends, and ROI to optimise marketing spends.




- Work closely with sales, operations, and technology teams to execute marketing initiatives.
- Coordinate with designers, content creators, and external agencies to develop marketing collaterals.
- Identify recent growth opportunities to improve customer activation, order frequency, and customer lifetime value.

Required Skills & Qualifications:

- 3–6 years of experience in marketing, preferably in B2B e-commerce, FMCG, retail, or consumer internet.
- Strong understanding of promotional marketing, coupon strategies, customer retention, and campaign planning.
- Experience with digital marketing channels, particularly WhatsApp marketing, app push notifications, and customer engagement campaigns.
- Good analytical skills with the ability to measure campaign performance and business impact.
- Creative thinking, communication skills, and the ability to execute campaigns independently.
- Proficiency in Excel/Google Sheets and marketing analytics tools.

Preferred Candidate: Someone who combines creativity with a strong business mindset and understands how promotions, pricing, customer engagement, and brand building can drive sales in a B2B retail ecosystem.

📌 Marketing Manager (New Delhi)
🏢 Hectocorn Ecom
📍 New Delhi