About Reistor

Reistor is a fashion-forward brand committed to redefining sustainability through innovative and ethical practices. We create timeless, thoughtful, and functional fashion while prioritizing transparency, accountability, and responsible production.

Role Overview

We are looking for a data-driven and detail-oriented Growth Marketing Executive – E-commerce & Retention to support and optimize our digital growth initiatives. The role involves performance marketing coordination, SEO, customer retention, Shopify operations, affiliate management, and AI-driven process improvements.

Job Description1. PPC & SEO Performance Coordination (25%)

- Compile and deliver structured PPC performance reports on a weekly basis.
- Partner with an intern or junior colleague to perform routine account “hygiene checks,” ensuring ad spends, tracking pixels, and assets remain healthy.
- Drive organic growth initiatives by collaborating directly with an intern/colleague to build, implement, and track actionable SEO strategies.

Monthly Reporting Requirements:
- Track and present monthly performance trends, ROAS changes, and organic traffic growth impacts.

1. Customer Retention & Journey Management (25%)

- Work directly alongside the Founder to conceptualize, build, and optimize automated WhatsApp retention journeys using Bik.
- Manage and monitor US email retention programs, analyzing key metrics (open rates, CTR, revenue per email) to iterate on retention tactics.
- Manage and extract regular data insights from Bik for retention health checks.

Monthly Reporting Requirements:
- Track and compile retention analytical deep dives, including customer lifetime value (LTV),



journey conversions, and revenue impact across email and WhatsApp.

1. Website Liaison & Shopify Operations (20%)

- Act as the primary internal liaison between internal business teams and the external Website AMC (Annual Maintenance Contract) team.
- Support day-to-day Shopify store hygiene, managing minor internal technical alignments, catalog updates, or coordination needs.

Monthly Reporting Requirements:
- Document and deliver monthly updates tracking resolved website bugs, pending AMC tasks, Shopify catalog edits, and overall site health statuses.

1. Affiliate Management & Outreach Optimization (20%)

- Conduct targeted affiliate research to discover recent high-performing partners.
- Execute outreach using structured, templatized messaging.
- Conduct direct multi-platform follow-ups (e.g., email, LinkedIn) when outreach targets do not respond via the Awin platform.
- Strategize, map out, and rigorously adhere to a strict weekly outreach plan.

Monthly Reporting Requirements:
- Leverage Claude to analyze partner data and generate comprehensive performance reports detailing outreach conversions, active affiliates, and revenue generated.

1. AI Innovation & Special Projects (5%)

- Function as an active member of our internal AI team, researching new tools and automation techniques.
- Identify and implement AI use cases to optimize both organizational workflows and personal productivity.

Monthly Reporting Requirements:
- Deliver a summary highlighting successfully adopted AI workflows, productivity gains, and future automation opportunities.

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person

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