12 Oct
|
Titan Company
|
Bengaluru
12 Oct
Titan Company
Bengaluru
Job Requirements
Manage and optimize performance marketing campaigns across marketplace platforms such as Amazon, Flipkart and other relevant e-commerce channels.
- Drive GMV, sales and traffic through efficient deployment of advertising budgets.
- Monitor key performance metrics such as:
- ROAS / ACOS
- Spend
- Sales / GMV
- Impressions
- CTR
- CPC
- Conversion Rate
- Analyze campaign, SKU, keyword and targeting-level performance to identify opportunities for optimization.
- Manage budgets, bids, targeting and campaign structures to maximize campaign performance.
- Identify high- and low-performing SKUs, categories, keywords and campaigns and take corrective actions.
- Work closely with e-commerce, category, sales,
merchandising and creative teams to improve campaign performance.
- Support marketplace event planning and execution during key periods such as Big Billion Days, Great Indian Festival and other major sales events.
- Prepare regular performance reports and translate data into clear business insights and actionable recommendations.
- Continuously experiment with targeting, bidding, creatives, budgets and campaign structures to improve campaign efficiency.
- Stay updated on marketplace advertising platforms, current features and evolving performance marketing practices.
📌 Marketing Executive-Performance Marketing (Bengaluru)
🏢 Titan Company
📍 Bengaluru