About

We are looking for an experienced Lead Offline Marketing qualified with a strong background in BFSI/Fintech to drive offline marketing initiatives and customer acquisition, focusing on HNI customers, particularly doctors and healthcare professionals.

Key Responsibilities

- Develop and execute offline marketing strategies to drive brand awareness, customer acquisition, and business growth.
- Plan and manage events, seminars, sponsorships, BTL activities, and on-ground marketing campaigns.
- Drive targeted marketing initiatives to engage HNIs, doctors, and healthcare professionals.
- Build strategic partnerships and manage external vendors for effective campaign execution.
- Collaborate with internal teams to generate qualified leads and improve conversion opportunities.
- Monitor campaign performance, lead generation, conversions, and ROI.
- Manage marketing budgets, campaign execution, and post-campaign analysis.

Required Skills & Experience





- 8-10+ years of experience in offline marketing, field marketing, or experiential marketing.
- Strong preference for candidates from BFSI, Fintech, Wealth Management, or Financial Services.
- Experience in HNI marketing, doctor engagement, or healthcare skilled outreach will be an advantage.
- Strong expertise in event management, BTL marketing, partnerships, and customer acquisition.
- Excellent stakeholder management, budgeting, vendor coordination, and campaign execution skills.
- A proactive, hands-on professional with strong ownership and problem-solving abilities.

Performance Expectations KPIs will be aligned with standard industry practices and mutually defined business objectives, with realistic timelines for campaign execution, lead generation, conversions, and measurable results.

📌 Lead Offline Marketing (Mumbai)
🏢 Corenza
📍 Mumbai