Company Description Times Internet is India’s largest digital products company, building premium platforms that simplify and enhance the lives of millions of users. The organization operates across diverse categories such as News, Sports, Fintech, and Enterprise solutions, with iconic brands including The Times of India (TOI), Economic Times (ET), NBT, Cricbuzz, Times Prime, Indiatimes, and more.

Each product is designed to enrich user experiences and connect people with their interests and aspirations. As an equal opportunity employer, Times Internet actively promotes inclusivity, diversity, and has achieved verified gender pay parity. The company is driven by innovation and new possibilities, encouraging team members to shape the next generation of digital products and solutions.

Role Description This is a full-time, in office role based in Bengaluru for an IP Sponsorship Sales position focused on Economic Times Digital properties. The role involves identifying, pitching, and closing sponsorship opportunities across ET Digital IPs, events, and content-led initiatives, aligned with client marketing objectives.

Responsibilities include prospecting and lead generation, building a strong sales pipeline, preparing proposals, and delivering compelling presentations to brand and agency stakeholders. The role also requires managing client relationships, coordinating with internal teams (content, marketing, product,



and operations) to design integrated sponsorship packages, and ensuring timely execution and reporting of campaigns. The team member will monitor market trends, track competitor activities, and provide feedback to refine offerings and drive revenue growth for ET Digital IPs.

Qualifications

- Candidates should possess strong Sponsorship Sales skills, including experience in selling brand partnerships or IP-led solutions.
- Candidates should possess Sponsorship and Sales expertise, with the ability to structure, negotiate, and close commercial deals.
- Candidates should possess Lead Generation capabilities, including prospecting, pipeline management, and opportunity qualification.
- Candidates should possess excellent Communication skills, with clear written and verbal communication and confident client-facing presentation abilities.
- Experience in digital media, events, or brand solutions sales, preferably within publishing, advertising, or media organizations.
- Ability to work collaboratively with cross-functional teams and manage multiple projects and deadlines.
- Strong analytical and negotiation skills, with comfort using data and insights to build business cases.
- Bachelor’s degree in Business, Marketing, Communications, or a related field; relevant sales certifications or training are an advantage.

📌 IP sponsorship Sales Economic Times Digital (Bengaluru)
🏢 Times Internet
📍 Bengaluru