12 Oct
|
AliveCor India
|
Bengaluru
12 Oct
AliveCor India
Bengaluru
Job Title: Growth Engineer
Department: Engineering
Reports To: Technical Manager
Location: Bengaluru
Employment Type: Full-time role
Role Summary
AliveCor is hiring a Growth Engineer to own the measurement layer and the front end it measures, sitting between marketing and engineering. About 60% of the role covers the Google ecosystem GA4, Google Tag Manager, technical SEO, Merchant Center feeds and conversion tracking. The other 40% is shipping changes on our Next.js websites and ecommerce, including code-level tracking.
You will make sure every market's data is accurate, every page is fast and indexable, and every CRO experiment ships without waiting on a dev queue. The ideal candidate is fluent across analytics and front-end code and uses AI tools daily to move faster while keeping output reviewed and compliant.
Core Responsibilities
Analytics & Tracking (core)
- Own end-to-end GA4 implementation: data layer design, event schema, custom dimensions, ecommerce tracking, and cross-domain and multi-property setups across geos
- Build and govern GTM containers (web and server-side), including tag hygiene, versioning, QA and Consent Mode v2
- Set up and validate conversion tracking, value-based bidding, offline conversion imports and server-side / Meta CAPI signals
- Design reporting pipelines (GA4 BigQuery Looker Studio) covering blended ROAS, CAC and channel contribution by market
- Maintain UTM and campaign taxonomy across all channels and markets
SEO (core)
- Own technical SEO on a Next.js stack: rendering strategy (SSR / SSG / ISR), crawlability, indexation, sitemaps, robots, canonicals and hreflang across markets
- Implement and maintain structured data Product, FAQ, Article, Organization and Review
- Drive Core Web Vitals (LCP, INP, CLS) through image optimisation, bundle size, font loading and third-party script cost
- Run keyword research and content gap analysis; brief and optimise landing pages and content
- Manage Search Console across properties coverage, enhancements, manual actions and query performance
- Fix internal linking, redirects and site architecture as the site evolves
Paid Search & Feeds
- Manage Google Merchant Center product feeds, multi-country and multi-currency configs, feed rules, disapprovals and Shopping reporting
Web Development
- Build and modify Next.js / React pages and components landing pages,
PDPs, campaign pages and A/B variants
- Write clean JavaScript / TypeScript, Tailwind or equivalent CSS, and responsive layouts
- Implement tracking at the source: data layer pushes, event wiring and server-side endpoints where needed
- Work with Git branches, pull requests, reviews and staging deploys (Vercel or similar)
- Consume APIs and headless CMS content; handle basic Node / API-route work
- Ship CRO experiments yourself instead of waiting on a dev queue
AI-Enhanced Responsibilities Key AI Toolstack & Workflows:
- Development & Front-End: Uses AI coding assistants (Claude Code, Cursor, GitHub Copilot) to build Next.js pages, CRO variants, and Core Web Vitals fixes 3050% faster.
- Analytics & Tracking: Leverages Claude and Gemini for GA4 event schema design, tracking plans, and GTM debugging (custom JS variables, triggers, regex) to prevent tracking breaks after releases.
- SEO & Content Optimization: Uses Claude Code and Gemini for technical SEO audits, generating structured data at scale (JSON-LD, hreflang, canonicals), keyword clustering, and drafting content briefs.
- Reporting & Feed Management: Utilizes Gemini in BigQuery and Claude to write SQL queries for ROAS/CAC reports and optimize Google Merchant Center feeds (title/description rewrites and country-level disapproval triage).
Required Qualifications
- 3 to 6 years in an engineering role supporting digital analytics, SEO and paid media channels in Ecommerce, DTC or B2B
- Deep hands-on GA4 experience implementation and debugging, not just reporting
- Solid GTM skills: custom JS variables, triggers and server-side containers
- Demonstrable technical SEO ownership on a real site, ideally built on a JavaScript framework
- Merchant Center feed management across more than one country
- Working proficiency in JavaScript and React / Next.js able to pick up a ticket, build the component and open a PR
- Solid HTML, CSS selectors, JSON, regex and Git
- SQL for GA4 exports in BigQuery; dashboards in Looker Studio
- CRO tooling experience: Hotjar, Microsoft Clarity, Optimizely or VWO
- Comfortable owning budget, ROAS and CAC targets in front of non-analysts
- Fluent with AI coding tools as part of your normal workflow
Preferred Qualifications
- Hands-on Google Ads: Search, Shopping and Performance Max building and scaling live spend
- TypeScript, Tailwind and Vercel deployment experience
- Headless commerce or Shopify Hydrogen
- Python for reporting and bid automation
- Google Ads Editor and scripts for bulk changes
- Bing / Microsoft Ads, Meta or Amazon Ads
- Segment or another CDP; Klaviyo or Braze
- Attribution modelling or MMM exposure
- Regulated-industry or medical-device advertising experience
- Google Ads / Google Analytics certification
AI Competency Expectations
- AI Tool Proficiency (Intermediate to Advanced): Hands-on daily usage of tools like Claude Code, Cursor, or GitHub Copilot to ship working, human-reviewed Next.js code, GTM logic, and SQL.
- Prompt Engineering (Intermediate): Skilled at writing context-rich prompts for code generation, tracking specs, SQL queries, structured data, and SEO briefs.
- AI Output Evaluation (Intermediate): Ability to rigorously validate AI-generated code, tags, queries, and schema using Tag Assistant, GA Debugger, BigQuery, and Search Console prior to production deployment.
- AI Ethics & Data Privacy (Intermediate): Strict adherence to data privacy by keeping customer data, PHI, and PII out of AI prompts (including GA4 and BigQuery exports). Ensures full compliance with Consent Mode, GDPR, and CCPA, and routes any AI-generated product or health claims through regulatory review before publishing.
Perks and benefits We strive to make your life outside work as smooth as possible while you're at work, and we offer a long list of benefits to make that happen.
- Hybrid working model
- Flexible and generous vacation policy
- Maternity / Paternity Leave/ Adoption/ Commissioning leave
- Generous Medical Benefits Above market family floater medical insurance coverage including both parents
- Metro connectivity from office
- Complimentary lunch is provided in the office
- A supportive, collaborative group of people who understand that success depends on the team
📌 Growth Engineer (Bengaluru)
🏢 AliveCor India
📍 Bengaluru