we are hiring a Digital Marketing candidate should have hands on experience in

- Facebook & Instagram Lead Generation campaigns for real estate projects.

- Manage campaigns across Campaign, Ad Set and Ad levels.

- Research and develop relevant audiences, locations, interests and targeting strategies.

- Create and test multiple ad copies, creatives, hooks and offers.

- Monitor key metrics such as CPL, CTR, CPM, CPC, Lead Quality and Conversion Rate.

- Optimize campaigns based on performance and lead quality.

- Conduct A/B testing of creatives, audiences, campaigns and lead forms.

- Coordinate with the creative team for high-performing ad creatives.

- Analyze campaign data and prepare weekly/monthly performance reports.

- Identify poor-performing campaigns/ad sets and take corrective action.

- Maintain proper campaign structures, naming conventions and reporting.





- Stay updated with changes in Meta Ads Manager, targeting, placements and campaign optimization.

Must-Have Skills

- 6 months to 1 years of hands-on Meta Ads experience

- Strong knowledge of Facebook Ads Manager

- Experience with Lead Generation campaigns

- Understanding of real estate marketing

- Positive understanding of:

- Campaign Objectives

- Lead Forms

- Audiences

- Custom Audiences

- Lookalike Audiences

- Retargeting

- Placements

- Budget Optimization

- A/B Testing

- Campaign Scaling

- Strong analytical and problem-solving skills.

- Ability to understand lead quality, not just lead quantity.

Note: Salary Bracket- 3 to 4 Lpa

📌 Digital Marketing Executive (Pune)
🏢 Maven Marketing Agency
📍 Pune