Company Description

Root Labs is a hormone-conscious, barrier-first skincare brand creating science-backed formulations that support skin health through hormonal life stages, while addressing the unique environmental challenges of Indian skin.

Role Description

Root Labs is looking for a Brand Designer & Content Assistant with a sharp visual eye, robust aesthetic sense, and basic understanding of digital marketing. The role is primarily design-focused but includes light content execution tasks like posting, caption writing, and influencer outreach.

What you'll work on

Design (Primary Responsibility)

- Social media creatives (static posts, carousels, reels covers)
- Performance marketing creatives for Meta/Google ads (statics + video edits)
- Website assets: banners, tiptiles, product feature graphics
- AI-based mockups & visuals (Midjourney, Runway, Canva AI or similar)

Light Marketing Execution (Secondary):
- Posting on Instagram (scheduling,



captioning, hashtag hygiene)
- Assisting with reels ideas and basic editing
- Drafting short copy lines for posts and campaigns
- Coordinating influencer gifting + tracking replies
- Updating content calendar with design assets

Who You Are:
- Design graduate OR 0–2 years experience in graphic or brand design
- Strong in Adobe Suite (Photoshop/Illustrator/After Effects or Premiere), Canva, and Figma
- Familiar with design for beauty, D2C, lifestyle or minimal aesthetic brands
- Comfortable with basic short-form video editing
- Good eye for composition, typography, and consistency

Bonus (Not Required but Great to Have)
- Interest in skincare, beauty, or wellness branding
- Familiarity with social media trends and creator culture

📌 Designer & Content Assistant (Delhi)
🏢 Root Labs
📍 Delhi