We are looking for a Conversion UX Strategist to research client businesses, understand target audiences and campaign objectives, and develop strategic, conversion-focused landing-page plans. The candidate will independently plan user journeys, content structure, messaging direction, and conversion elements, preparing professional strategy documents for client approval before design and development begin.

Key Responsibilities

- Research client businesses, products, services, competitors, target audiences, and user intent.
- Understand Google Ads campaigns, marketing objectives, and landing-page conversion goals.
- Plan complete landing-page structures, user journeys, section hierarchy, and conversion flows.
- Define content direction, headlines, CTAs, offers, testimonials, trust signals, FAQs, and other conversion elements.
- Prepare transparent landing-page strategy documents and present them to clients for approval.
- Incorporate client feedback and refine strategies before final approval.
- Identify user experience issues, conversion barriers, and opportunities to improve landing-page performance.
- Coordinate with designers and developers to ensure approved strategies are implemented correctly.
- Review completed landing pages for usability, messaging consistency, campaign relevance, and conversion effectiveness.

Experience Relevant experience in Conversion Rate Optimization (CRO),



landing-page strategy, UX planning, performance marketing, digital marketing, or conversion-focused content strategy preferred.

Who Can Apply

- Candidates with strong research, analytical thinking, planning, and communication skills.
- Candidates who can independently develop complete landing-page strategies based on business goals and customer intent.
- Candidates experienced in preparing client-facing strategy documents and presenting recommendations.
- Candidates familiar with Google Ads landing pages, conversion funnels, CTA strategy, and user experience principles.

Note: This is a strategy and planning role, not primarily a website design or development position.

Required Skills

Conversion Rate Optimization (CRO) · Landing Page Strategy · UX Strategy · Customer Journey Mapping · Audience Research · Competitor Analysis · Content Structuring · Conversion Copy Strategy · Google Ads Landing Pages · CTA Optimization · User Intent Research · Client Presentation · UX Planning

Pay: ₹20,000.00 - ₹35,000.00 per month

Benefits

- Cell phone reimbursement
- Internet reimbursement
- Provident Fund

Ability to commute/relocate:
- Anand Vihar, Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)

Work Location: In person

📌 Conversion UX Strategist (Anand Vihar)
🏢 Digital Marketing Doctor
📍 Anand Vihar