Role & responsibilities

- Lead the end-to-end catalog lifecycle from content creation to go-live across digital platforms

- Drive the visual content strategy, ensuring it aligns with brand aesthetics and consumer trends

- Leverage Generative AI tools to scale imagery, videos, and product renders

- Collaborate closely with Tech, Product, and Marketing to improve catalog discoverability and SEO

- Ensure operational efficiency through workflow automation, SLA tracking, and content accuracy

- Monitor catalog performance metrics (CTR, conversions, time-on-page) and iterate for continuous improvement

- Mentor a team of designers, stylists, editors, and automation specialists.





- Benchmark against industry standards and bring global inspiration into catalog strategy

Preferred candidate profile

- 8+ years in catalog/content management or creative direction roles, preferably in e-commerce or fashion

- Robust portfolio of visual merchandising, catalog shoots, 3D/AI tools usage

- Familiarity with Gen-AI/ML tools in visual content creation is a major plus

- Excellent organizational and stakeholder management skills

- Bachelor's/ Masters in Fashion Design / Visual Communication

- Prior experience in fashion, lifestyle, D2C, Ecom or retail sectors

📌 Catalogue Lead (Gurugram)
🏢 Lenskart
📍 Gurugram