Role & responsibilities

KRAs:

A. Sales & Target Achievement

- Achieve monthly, quarterly, and annual admission and revenue targets.
- Develop sales strategies, monitor performance, and improve admission conversions.
- Drive current admissions, renewals, and student referrals.

B. Team Management

- Lead and supervise Sales Executives, Counsellors, and Telecallers.
- Allocate targets, conduct performance reviews, and provide training and coaching.
- Motivate the team to achieve business objectives.

C. Lead Management & Conversion

- Manage lead distribution, follow-ups, and the complete sales funnel.
- Monitor conversion ratios, analyse lost leads, and ensure accurate CRM/ERP updates.
- Improve lead-to-admission conversion rates.

D. Student & Parent Counselling

- Handle key admission cases and guide counsellors on effective counselling.
- Explain courses, fees, scholarships, and other offerings.
- Resolve objections and ensure transparent communication.

E. Revenue & Fee Collection





- Monitor admission revenue, fee collection, and outstanding payments.
- Coordinate with Accounts to ensure timely collections.

F. Marketing & Lead Generation

- Coordinate local marketing campaigns, school visits, seminars, and promotional activities.
- Develop referral opportunities and monitor competitor activities.

G. MIS & Reporting

- Prepare daily, weekly, and monthly sales reports.
- Track leads, follow-ups, admissions, revenue, conversions, and collections.
- Analyse performance and recommend improvement strategies.

H. Interdepartmental Coordination

- Coordinate with Academic, Marketing, Operations, Accounts, and Head Office teams.
- Ensure smooth student handovers and implementation of management decisions.

Interested candidates can share their updated cv's at [email protected] or 72400-00756

📌 Business Development Manager (Ahmedabad)
🏢 Career Point University
📍 Ahmedabad