Role & responsibilities

1. Brand Execution & Market Adaptation

- Assist in implementing brand positioning and messaging for the Cardiac therapy portfolio, aligning with global guidelines.
- Conduct market research to understand therapy trends and competitive landscape.
- Adapt global marketing strategies for local markets while ensuring compliance and accuracy.

2. Promotional Campaign Development

- Support the creation of marketing collaterals such as brochures, flyers, digital assets, and promotional materials.
- Coordinate with creative teams to develop high-quality campaigns.
- Assist in executing HCP and patient communication strategies to drive awareness and adoption.

3. Business Region Support & Training

- Work closely with regional marketing & sales teams to support local execution of marketing plans.
- Assist in developing product training decks in collaboration with the medical team.
- Gather market insights and customer feedback to refine marketing approaches.

5.



Cross-Functional Coordination

- Collaborate with Creative, Medical, and Regulatory teams to ensure seamless execution of marketing initiatives.
- Support recent product launches and assist in lifecycle management activities.
- Align with regional and country-level teams to execute international marketing efforts effectively.

6. New Launch Responsibilities

- Support execution of launch campaigns, assist in sales team enablement, coordinate HCP engagement, adapt marketing materials & gather market feedback for evolving Antidiabetic Therapies.

Preferred candidate profile

Therapy Area: Diabetes

Location: Hyderabad (Head Office-based)

Experience Required: 5 9 years (preferably in Diabetes or Cardio-Diabetic Segment)

Qualification: B.Pharm / M.Pharm / MBA in Pharmaceutical Management

📌 Asst Manager/Dy Manager For GMT-EM-Diabetes /Cardio (Hyderabad)
🏢 Hetero
📍 Hyderabad